Growing Expansion With multiple locations including a longstanding original shop and a newer outlet in Long Grove, there is an opportunity to target loyal customers across both sites and expand cross-promotional efforts.

Premium Inventory The extensive selection of over 700 open cigar boxes indicates a focus on high-quality, diverse product offerings that can attract connoisseurs and enthusiasts seeking premium cigars.

Customer Experience Free lounges and Wi-Fi at both locations position Cigars and More as a social hub, providing opportunities to promote exclusive memberships, events, or personalized services to enhance customer retention.

Tech Integration Utilizing advanced cloud-based technologies like Google Cloud CDN and HTTP/3 suggests openness to digital marketing and online sales channels, which can be expanded for e-commerce growth.

Market Positioning Compared to larger competitors with higher revenues, Cigars and More presents an opportunity to differentiate through niche marketing, personalized experiences, and leveraging its community-focused atmosphere to increase market share.