High Protein Launch Chobani Australia recently expanded into high protein yogurt drinks with 20g and 30g variants, distributed through 7-Eleven and On The Run. This signals a potential sales lead to anchor with high protein product lines, cross-sell to convenience channels, and explore private label opportunities with retailers seeking premium, functional dairy options.
Food Relief Partnership Active collaboration with SecondBite and involvement in the Coles Community Food Relief Appeal demonstrates a channel-centric, purpose-driven approach. A foundation for introducing retailer co-branded campaigns, bulk/foodservice programs, and sponsorship-backed promotions to drive category engagement and social impact selling.
Athlete Nutrition Tie‑in New AIS partnership focuses on evidence-based nutrition for athletes, indicating demand for performance-fuel oriented products and education. Sales opportunities exist to expand into sports nutrition outlets, gym/fitness partnerships, sponsored athlete programs, and targeted B2B channels such as university and professional sports programs.
Packaging Excellence Award-winning Gippsland Dairy Crafted packaging highlights a strong emphasis on pack design and shelf appeal. This creates opportunities to pitch premium retail placements, sampler campaigns, and co-marketing with retailers seeking award-winning, differentiated packaging that supports higher price points.
Sustainability Growth Longstanding DNNA philosophy and community-focused initiatives suggest a sustainability narrative aligned with consumer trends. Leverage this for selling to retailers and foodservice partners prioritizing ESG compliance, as well as corporate gifting programs and marketing partnerships that emphasize natural, accessible, and nutritious products.