Low-cost leader Target small to mid-sized businesses looking for affordable, widely used business checks and banking supplies, highlighting price guarantee and bulk savings to drive conversion.

Small team, broad reach Leverage their lean 2-10 employee profile to position simplified, self-serve procurement and quick reorder capabilities that appeal to cost-conscious startups and micro businesses.

Distribution strength Emphasize nationwide install base of 500,000+ customers and online convenience to upsell related banking supplies, check customization, and software-compatible check options.

Financial health With revenue in the 10–25 million range, present enterprise-grade upsell opportunities such as premium ordering features, bulk discounts, and service add-ons targeting growing businesses.

Recognition leverage Use the recent press win about best small business accounting software to cross-sell complementary financial management tools and referrals to trusted accounting partners.