Established Local Presence With over six decades of community engagement and a network of 11 physical stores, Chatuba has a strong local footprint in the Baixada Fluminense area, creating trust and brand loyalty among regional customers.

Expansive Product Range Offering more than 12,000 items, Chatuba caters to all stages of the construction process, presenting opportunities to upsell and cross-sell a wide variety of building materials to professional and DIY customers alike.

Multichannel Sales The company's integrated sales channels including in-store, televendas, WhatsApp, and e-commerce platforms provide multiple touchpoints for customer engagement and increased sales volume across different customer segments.

Growth Potential As a mid-sized player with revenue between 1 million to 10 million USD, there is significant room for sales expansion through targeted marketing and partnerships with larger suppliers or contractors looking for regional building material vendors.

Digital Engagement Utilizing a modern tech stack such as VTEX and MediaMath, Chatuba has the potential to leverage digital marketing and data-driven strategies to further boost online sales and attract new customer segments.