Community Engagement The company actively participates in local events and partnerships, such as hosting the 2026 Women in Travel Summit and partnering with Chattanooga Parks and Outdoors. This indicates a strong community presence and a focus on local collaboration, providing opportunities to offer localized advertising, sponsorship, and event promotion solutions.

Growth Initiatives Recent initiatives include launching the Chattanooga Wreckers sports team and collaborating with cultural institutions like the Tennessee Aquarium. These expansion efforts suggest a focus on regional branding and event-driven marketing, ideal for offering targeted media campaigns and sponsorship packages.

Digital Infrastructure The company's technological stack incorporates key ad tech platforms such as Magnite, AppNexus, and Amazon, indicating sophisticated digital advertising capabilities. This presents opportunities to provide advanced programmatic advertising solutions or enhancements to their current digital ad operations.

Financial Profile With annual revenues in the range of $10M to $25M, the company is positioned as a mid-sized media entity. This scale allows for tailored advertising packages and partnership proposals that align with their financial capacity and growth ambitions.

Market Positioning Operating within the online audio and video media sector, the company can benefit from emerging trends in digital content consumption. Offering innovative content monetization, video advertising solutions, or social media amplification could enhance their audience engagement strategies.