Strategic partnerships Identify cross-border and regional logistics opportunities leveraging CH Robinson’s expansion into Texas and Latin America, focusing on fresh produce and cross-border capabilities to offer end-to-end supply chain services.

Digital enablement Position digital freight tools like BidBoardX and Lean AI Engineer as value-adds for customers seeking self-service visibility, capacity assurance, and AI-driven optimization across global lanes.

Technology leverage Offer integrated IT and data collaborations using CH Robinson’s tech stack (Fivetran, Azure Boards, ServiceNow, .NET) to streamline onboarding, tracking, and issue resolution for key accounts in appliances, electronics, and manufacturing sectors.

Risk and reliability Highlight capabilities to mitigate injuries, damages, and regulatory/compliance risks in freight operations by emphasizing carrier vetting, safety programs, and performance metrics to prospective manufacturers and distributors.

Sustainability and growth Tap into sustainability-focused initiatives and growth in new markets by offering green transport options, capacity on dedicated lanes, and scalable logistics solutions as CH Robinson expands facilities and capabilities abroad.