Centriply

Advertising ServicesNew York, United States11-50 Employees

Centriply operates as an independent technology developer and media agency that designs audience-based Advanced TV campaigns across the United States. It functions as a bridge between digital, one-to-one, and targeted linear TV by delivering data-driven, location-based media plans for agencies and brands. The approach enables targeting across 80 million homes using first- or third-party data segments and provides KPI attribution at the ZIP code, drive-time radius, or traditional DMA level.

Headquartered in Saratoga Springs, New York, Centriply collaborates with sister firms Cable Scope and Tango Media System to offer specialized Advanced TV services and technology. In 2021, the company announced a collaboration with Claritas to help brands maximize linear TV campaigns.

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