Insights

Diverse Industry Reach CEA's distribution of equipment spans construction, agriculture, government, defense, waste management, mining, and civil works, creating multiple cross-industry sales opportunities for targeted marketing and tailored product offerings.

Strong Dealer Network With over 70 dealer outlets and five branches across Australia, CEA has established extensive regional coverage that can be leveraged to identify high-potential markets and expand product penetration within existing dealer channels.

Recent Financial Growth Reported revenues between $10 million and $25 million, indicating a solid financial base that supports expanding sales initiatives, investing in new technologies, and building strategic partnerships in the machinery sector.

Technology Adoption The company's tech stack includes modern tools like Google Tag Manager, JSON-LD, and Bootstrap, demonstrating an openness to digital engagement strategies, which can be enhanced through targeted digital marketing and automation tools to generate leads.

Focus on Innovation and Compliance As part of the CFC Group and involved in high-tech sectors like digital assets, CEA's interest in innovation and regulatory compliance indicates opportunities to introduce advanced equipment and solutions geared towards smart manufacturing and sustainable practices.

CEA Tech Stack

CEA uses 8 technology products and services including Open Graph, MySQL, Font Awesome, and more. Explore CEA's tech stack below.

  • Open Graph
    Content Management System
  • MySQL
    Database
  • Font Awesome
    Font Scripts
  • JSON-LD
    Javascript Frameworks
  • Google Custom Search
    Site Search
  • Google Tag Manager
    Tag Management
  • Bootstrap
    UI Frameworks
  • Akismet
    Web Platform Extensions

Media & News

CEA's Email Address Formats

CEA uses at least 2 format(s):
CEA Email FormatsExamplePercentage
FLast@ecel.comJDoe@ecel.com
88%
First.Last@ecel.comJohn.Doe@ecel.com
12%
First.Last@cea.net.auJohn.Doe@cea.net.au
100%

Frequently Asked Questions

Where is CEA's headquarters located?

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CEA's main headquarters is located at 6 Skyline Crescent Lot Horningsea Park, New South Wales 2171 Australia. The company has employees across 6 continents, including OceaniaEuropeNorth America.

What is CEA's stock symbol?

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CEA is a publicly traded company; the company's stock symbol is CEA.

What is CEA's official website and social media links?

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CEA's official website is cea.net.au and has social profiles on LinkedIn.

What is CEA's NAICS code?

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CEA's NAICS code is 333 - Machinery Manufacturing.

How many employees does CEA have currently?

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As of March 2026, CEA has approximately 254 employees across 6 continents, including OceaniaEuropeNorth America. Key team members include Chief Executive Officer: H. T.Chief Information Officer: R. M.Chief Operations Officer: G. C.. Explore CEA's employee directory with LeadIQ.

What industry does CEA belong to?

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CEA operates in the Machinery Manufacturing industry.

What technology does CEA use?

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CEA's tech stack includes Open GraphMySQLFont AwesomeJSON-LDGoogle Custom SearchGoogle Tag ManagerBootstrapAkismet.

What is CEA's email format?

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CEA's email format typically follows the pattern of FLast@ecel.com. Find more CEA email formats with LeadIQ.

When was CEA founded?

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CEA was founded in 1981.

CEA

Machinery ManufacturingNew South Wales, Australia201-500 Employees

CEA is a leading distributor for world-renowned capital equipment brands. 

We distribute JCB, Atlas Copco, Ditch Witch, and Dynapac products.

We supply our diverse range of equipment to industries such as construction, agriculture, government, defence, waste management, mining and civil works.

CEA is a privately owned business with 5 branches, over 70 dealer outlets and more than 170 employees.

We provide sales, parts and service Australia-wide through our network of branches and dealers.

The trusted relationships that we have built with our communities, customers, dealers and employees continue to create shared successes.

PART OF THE CFC GROUP OF COMPANIES – Think Safe Act Safe.

Section iconCompany Overview

Headquarters
6 Skyline Crescent Lot Horningsea Park, New South Wales 2171 Australia
Website
cea.net.au
Stock Symbol
CEA
NAICS Code
333 - Machinery Manufacturing
Founded
1981
Employees
201-500

Section iconFunding & Financials

  • $10M$25M

    CEA's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    CEA's revenue is estimated to be in the range of $10M$25M

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