Strategic Partnerships CTA actively builds partnerships with local organizations, land trusts, and community groups to conserve and promote cross-country trails. Sales opportunities exist in co-branded programming, sponsorships, and joint fundraising initiatives with tourism boards, outdoor brands, and conservation nonprofits.

Nonprofit Funding As a non-profit with sizable revenue and modest funding, CTA may be open to grants, sponsorship packages, and donor programs from outdoor equipment brands, apparel companies, and local businesses looking for community impact associations.

Trail Expansion Recent collaboration news shows active trail conservation and expansion near key VT regions. Potential sales angles include equipment partnerships for trail events, sponsored clinics, and branded conservation campaigns tied to new or expanded trail segments.

Community Programs CTA runs educational and recreational programs (ski clinics, movies, events) in partnership with local entities. This creates opportunities for event sponsorships, gear partnerships, and content marketing collaborations that reach engaged outdoor enthusiasts.

Tech & Outreach Current tech stack includes WordPress, Mailchimp, and analytics tools. There is potential to upsell digital services such as enhanced membership platforms, targeted fundraising campaigns, event marketing automation, and security/privacy optimizations to support a growing online community.