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Advertising ServicesNew York, United States51-200 Employees

Catalyst is a mid-sized advertising services agency headquartered in Rochester, New York, founded in 1990. It helps clients develop more profitable customer relationships by grounding marketing decisions in rigorous analytics and ongoing curiosity. The firm combines quantitative measurement with qualitative insights to uncover deeper customer needs and improve marketing outcomes.

Its client roster spans sectors such as consumer goods, retail and entertainment, financial services, and education, including names like AMC Theatres, Kroger, University of Rochester, and American Family Insurance. The company positions itself in the advertising services industry through an emphasis on data-driven decision making and measurable results, aiming to translate insights into more effective marketing programs. From its Rochester base, Catalyst serves a diverse range of clients across multiple markets.

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