Massive audience Carwow Group reaches over 100 million website visits annually and operates one of the largest automotive media ecosystems in Europe, presenting a broad audience with high intent in car purchases and sales opportunities.

Cross‑platform reach With brands including Carwow, Auto Express, evo, Driving Electric, and Car Buyer, there are multiple touchpoints for coordinated marketing campaigns across digital, print, and video channels to maximize lead generation.

High transaction flow Last year’s activity shows nearly 3 billion pounds of cars bought on site and 1.8 billion pounds listed for sale, indicating a strong funnel for advertisers and partners to capture buyers and sellers at scale.

Rapid growth The 50 percent year-over-year growth and the 2024 acquisition of Autovia suggest an expanding audience and synergistic opportunities for bundled offerings and increased ad inventory across a larger media network.

Global reach potential With a massive YouTube footprint and multinational magazine distribution, there is potential for sponsored content, video ads, and branded campaigns to reach diverse segments in both digital and print formats.