EV charging expansion Caruso is actively expanding with Rivian to install 150+ public EV chargers across its malls and apartment properties, signaling a strong opportunity to cross-sell EV-related retail, maintenance services, and partner programs to retailers and tenant brands looking to capitalize on EV traffic.

Sustainability partnerships The firm has a track record of community and sustainability initiatives, including collaborations like Clothes The Deal and The People Concern, suggesting a receptive audience for partnerships with social impact brands, non-profits, and cause-marketing campaigns that can drive foot traffic and tenant mix value.

High occupancy momentum Recent activity shows near-full occupancy on a large open-air center and ongoing investments in assets, indicating strong demand and minimal downside risk for new leases, making it favorable for sales teams to target anchor tenants, premium retailers, and experiential concepts.

Media and partnerships Strategic partnerships with media networks like New Tradition and active digital/OOH capabilities (YouTube, Facebook Pixel, Yoast SEO) render opportunities to sell advertising, sponsorships, and sponsored events within Caruso properties to national brands seeking high-visibility locales.

Technology and analytics focus A tech-enabled property portfolio with modern marketing stacks and analytics readiness presents a prime environment to offer data-driven tenant solutions, retail analytics, and performance marketing services to optimize occupancy, sales lift, and tenant ROI.