Strategic Partnerships CSEC operates multiple major sports franchises across hockey, football, and lacrosse, presenting opportunities to propose cross-sport sponsorships, co-branded digital content, and merchandise collaborations with the NHL network and related leagues.

Digital & Content With a tech stack including iCIMS, SAP SuccessFactors, Docker, SAP, ChatGPT, DocuSign, ServiceNow, and VMware, there is appetite for advanced fan engagement platforms, recruitment and HR tech integration, and production workflow improvements aligned to centralized content strategies.

High Engagement NHL related properties draw large live audiences and rising sponsorship revenue, signaling opportunity to offer expanded sponsorship packages, experiential assets, and analytics-driven marketing campaigns to monetize attendance and digital reach.

Revenue Growth Recent earnings indicate substantial sponsorship channels and scalable media opportunities; potential sales use cases include advertising packages, merch collaborations, and data-backed fan insights services aligned with the NHL’s broader digital initiatives.

Learning & Development Active participation in Learn to Play and centralized production models suggests openness to turnkey partnerships around community programs, youth development sponsorships, and technology-enabled training or broadcast services for local markets.