Strong Industry Presence Cal-Tex Protective Coatings operates as a recognized leader in environmental protection and aftermarket automotive products, serving a widespread network of automotive and RV dealerships across the United States, indicating significant market penetration and ongoing demand for their innovative coatings.

Innovation & Product Development The company's recent launches of patent-pending products featuring Graphene + Ceramic and ResistAll 360° highlight their focus on advanced, high-performance coating solutions, presenting opportunities to target clients seeking cutting-edge automotive protection technology.

Digital Engagement Cal-Tex has invested in digital infrastructure through the launch of the CaltexGO mobile app and a loyalty rewards program, offering avenues to upsell digital-based service packages or integrate with dealership loyalty systems for enhanced customer retention strategies.

Financial Scale & Stability With revenues estimated between $50M and $100M and a workforce of up to 5,000 employees, Cal-Tex presents a substantial operational footprint, making it an attractive partner or customer for B2B services, supply chain enhancements, or strategic alliances.

Manufacturing & Sustainability As one of the few American manufacturers specializing in environmental and appearance protection products, Cal-Tex’s focus on environmental protection indicates potential collaboration opportunities centered on sustainable coatings and eco-friendly innovations that align with upcoming industry regulations.