Merger Opportunity The acquisition by Uderm in December 2023 indicates integration into a larger dermatology network, creating cross-sell prospects for marketing, IT, and patient engagement solutions across multiple practices in the region.

Marketing Modernization The current use of WordPress/Joomla, Facebook Pixel, and Google Maps shows readiness for enhanced digital marketing, analytics, and local SEO opportunities, including conversion-optimized landing pages and multi-channel attribution.

IT and Data With a tech stack centered on open-source CMS and MySQL hosting, there is potential to offer secure hosting, CMS consolidation, data migration, and system integration across the merged network.

Patient Growth A revenue profile of 1M-10M with 11-50 employees indicates room to expand patient intake through marketing automation, online scheduling, appointment reminders, and reputation management.

Regional Scale Located in Chattanooga with recent merger activity, opportunities exist to standardize operations, expand service footprint, and optimize pricing and workflow across the Uderm portfolio.