Premier niche TargetPool remodels and renovations in Northern California present a specialized opportunity for upselling premium plaster, tile, plumbing, and deck services to clients seeking high-quality, in-house craftsmanship.

In-house advantage Leverage the fully in-house crews (plaster, tile, gunite) to position Burkett’s as a one-stop solution for end-to-end pool upgrades, enabling bundled offerings and faster project timelines that attract larger contracts.

Scale capability With multiple plaster, tile, and gunite crews and a track record of handling large or complex projects, target commercial developers and higher-end residential portfolios that require dependable capacity and consistent outcomes.

Financial foothold Revenue in the 25 to 50 million range signals established operations and budgeting for sizable remodeling projects; pursue multi-project bids, maintenance contracts, and ongoing service agreements to stabilize cash flow.

Digital presence Existing tech stack and online footprint indicate opportunities to package digital marketing services, customer relationship enhancements, and lead capture improvements to convert inquiries into booked projects more efficiently.