Insights

Acquisition Opportunity Bulbul has been acquired by The Good Glamm Group, presenting a potential cross-sell path to a larger creator ecosystem and marketing services portfolio.

Video Commerce Focus As India’s first live streaming video shopping app with a social, expert-led shopping model, there is a strong upsell potential for creator partnerships, live commerce platforms, and monetization solutions that enhance live sessions.

Growth & Funding Signals Past funding from Sequoia Surge, Leo Capital and Info Edge alongside a recent strategic acquisition indicates active growth and potential appetite for platform integrations, ads, or fintech-enabled commerce solutions.

Tech & Data Enablement Tech stack including Kafka, React, Redux and Go suggests readiness for scalable streaming, real-time analytics, and personalized shopping experiences—opportunities for ad tech, analytics tools, and backend integrations.

Market Positioning Operate in a competitive live video shopping space with peers like Meesho and CityMall; potential partnerships with ecosystem players, fintech integrations, or creator management services to strengthen market reach.

BulbulTv (acquired by The Good Glamm Group) Tech Stack

BulbulTv (acquired by The Good Glamm Group) uses 8 technology products and services including Hotjar, Apache Kafka, Redux, and more. Explore BulbulTv (acquired by The Good Glamm Group)'s tech stack below.

Hotjar

Analytics

Apache Kafka

Big Data Processing

Redux

Javascript Frameworks

React

Javascript Frameworks

J2EE

Programming Languages

GoDaddy

Web Hosting

Facebook

Widgets

BulbulTv (acquired by The Good Glamm Group) Email Formats	Example	Percentage
First.Last@bulbul.tv	John.Doe@bulbul.tv	93%
First@bulbul.tv	John@bulbul.tv	7%

BulbulTv (acquired by The Good Glamm Group) Email Formats

Example

Percentage

First.Last@bulbul.tv

John.Doe@bulbul.tv

93%

First@bulbul.tv

John@bulbul.tv

Frequently Asked Questions

What is BulbulTv (acquired by The Good Glamm Group)'s official website and social media links?

BulbulTv (acquired by The Good Glamm Group)'s official website is bulbul.tv and has social profiles on LinkedIn Crunchbase.

What is BulbulTv (acquired by The Good Glamm Group)'s NAICS code?

BulbulTv (acquired by The Good Glamm Group)'s NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does BulbulTv (acquired by The Good Glamm Group) have currently?

As of July 2026, BulbulTv (acquired by The Good Glamm Group) has approximately 95 employees across 4 continents, including AsiaAfricaEurope. Key team members include Creative Director: N. S.Community Executive: T. M.. Explore BulbulTv (acquired by The Good Glamm Group)'s employee directory with LeadIQ.

What industry does BulbulTv (acquired by The Good Glamm Group) belong to?

BulbulTv (acquired by The Good Glamm Group) operates in the Technology, Information and Internet industry.

What technology does BulbulTv (acquired by The Good Glamm Group) use?

BulbulTv (acquired by The Good Glamm Group)'s tech stack includes HotjarApache KafkaReduxReactJ2EEGoGoDaddyFacebook.

What is BulbulTv (acquired by The Good Glamm Group)'s email format?

BulbulTv (acquired by The Good Glamm Group)'s email format typically follows the pattern of First.Last@bulbul.tv. Find more BulbulTv (acquired by The Good Glamm Group) email formats with LeadIQ.

How much funding has BulbulTv (acquired by The Good Glamm Group) raised to date?

As of July 2026, BulbulTv (acquired by The Good Glamm Group) has raised $8.7M in funding. The last funding round occurred on Aug 28, 2020 for $8.7M.

When was BulbulTv (acquired by The Good Glamm Group) founded?

BulbulTv (acquired by The Good Glamm Group) was founded in 2018.

BulbulTv (acquired by The Good Glamm Group)

Technology, Information and InternetUttar Pradesh, India51-200 Employees

Bulbul is a live streaming video shopping app operating in India, positioned as the first of its kind in the market. It connects shoppers with a network of product experts who present features in multiple Indian languages, making online shopping more real, engaging, and social. The platform emphasizes contextual explanations of products to bridge the gap between online browsing and real-world shopping.

Based in Gurugram, Uttar Pradesh, India, Bulbul sits within the technology, information and internet sector and targets online shoppers seeking interactive, language-accessible shopping experiences. In March 2023, The Good Glamm Group acquired Bulbul, a development that integrates the app into a broader creator ecosystem and media group.

Insights

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