Buick
Motor Vehicle ManufacturingMichigan, United States10001+ Employees
Exceptional by design. Discover all that is new, innovative, and above all exceptional at Buick.
Luxury Innovation Buick is actively launching new premium electric vehicle models like the Electra E5 and Electra GS concept, indicating strong growth potential in the luxury electric market segment.
Strategic Partnerships The company's collaboration with Bose to enhance in-car audio systems presents opportunities to upsell premium sound packages and related accessories to high-end vehicle buyers.
Market Expansion Recent launches and concept unveilings at major auto shows suggest Buick is targeting growth in key markets such as China, offering avenues to tailor product offerings and promotional campaigns for regional preferences.
Brand Legacy Revival Reviving iconic models like Electra with modern electric and luxury features positions Buick to appeal to both nostalgic buyers and new customers seeking innovation.
Digital Engagement Buick’s investment in a diverse tech stack and online presence indicates a focus on digital marketing channels, providing opportunities to engage potential customers through targeted online campaigns and virtual experiences.
Buick uses 8 technology products and services including SiteCatalyst, TweenMax, Moment.js, and more. Explore Buick's tech stack below.
| Buick Email Formats | Percentage |
| First.Last@buick.com | 61% |
| FirstLast@buick.com | 35% |
| FirstLas@buick.com | 2% |
| FirLast@buick.com | 2% |
Motor Vehicle ManufacturingMichigan, United States10001+ Employees
Exceptional by design. Discover all that is new, innovative, and above all exceptional at Buick.
Buick's revenue is estimated to be in the range of $100M$250M
Buick's revenue is estimated to be in the range of $100M$250M