Insights

Rapid Growth Strategy Broad River Retail's status as the 41st largest furniture store in the U.S. and its recognition as one of South Carolina's 50 fastest-growing companies indicate a strong expansion trajectory. This presents opportunities to partner with the company for scalable supply chain solutions, marketing collaborations, and technology integrations to support their continued growth.

New Store Openings The recent opening of a new location in Aiken and the partnership to open a store at the Galleria Mall in Rock Hill highlight ongoing expansion efforts. Engaging with Broad River Retail during these phases can facilitate new product offerings, customized marketing campaigns, and tailored logistics services to capitalize on local market penetration.

Leadership Development Promotion of Manny Rodrigues to president and COO signals a focus on strong leadership to drive operational excellence. Business partners can explore strategic collaborations around operational efficiency, technology adoption, and employee engagement programs aligned with the company’s leadership vision.

Award-Winning Brand Recognition through awards like the Ashley Furniture Award for excellence and the Chairman's Award enhances brand credibility. This reputation provides an opportunity to collaborate on co-branded marketing initiatives, customer loyalty programs, and enhanced customer experience solutions.

Financial Potential With revenues estimated between $250 million and $500 million and a large regional presence, Broad River Retail offers a significant sales opportunity for suppliers of furniture, home decor, technology, and retail services, especially those looking to establish or expand their footprint within a rapidly growing and award-winning retail network.

Broad River Retail d/b/a Ashley HomeStore Tech Stack

Broad River Retail d/b/a Ashley HomeStore uses 8 technology products and services including Power BI, Avaya, MySQL, and more. Explore Broad River Retail d/b/a Ashley HomeStore's tech stack below.

  • Power BI
    Business Intelligence
  • Avaya
    Communications Technology
  • MySQL
    Database
  • Magento
    E-commerce
  • Twemoji
    Font Scripts
  • DocuSign
    Miscellaneous
  • LinkedIn
    Online Community Software
  • Priority Hints
    Performance

Media & News

Broad River Retail d/b/a Ashley HomeStore's Email Address Formats

Broad River Retail d/b/a Ashley HomeStore uses at least 2 format(s):
Broad River Retail d/b/a Ashley HomeStore Email FormatsExamplePercentage
FLast@broadriverfurniture.comJDoe@broadriverfurniture.com
61%
First.Last@broadriverfurniture.comJohn.Doe@broadriverfurniture.com
32%
FirstLast@broadriverfurniture.comJohnDoe@broadriverfurniture.com
6%
FMiddleLast@broadriverfurniture.comJMichaelDoe@broadriverfurniture.com
1%
First.Last@broadriverretail.comJohn.Doe@broadriverretail.com
50%
First@broadriverretail.comJohn@broadriverretail.com
50%

Frequently Asked Questions

Where is Broad River Retail d/b/a Ashley HomeStore's headquarters located?

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Broad River Retail d/b/a Ashley HomeStore's main headquarters is located at Fort Mill, South Carolina 29708 United States. The company has employees across 3 continents, including North AmericaEuropeAsia.

What is Broad River Retail d/b/a Ashley HomeStore's official website and social media links?

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Broad River Retail d/b/a Ashley HomeStore's official website is broadriverretail.com and has social profiles on LinkedIn.

What is Broad River Retail d/b/a Ashley HomeStore's NAICS code?

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Broad River Retail d/b/a Ashley HomeStore's NAICS code is 44-45 - Retail Trade.

How many employees does Broad River Retail d/b/a Ashley HomeStore have currently?

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As of February 2026, Broad River Retail d/b/a Ashley HomeStore has approximately 449 employees across 3 continents, including North AmericaEuropeAsia. Key team members include Vp Marketing, Communications, And Community Outreach: K. H.President & Coo: M. R.President And Chief Executive Officer: C. M.. Explore Broad River Retail d/b/a Ashley HomeStore's employee directory with LeadIQ.

What industry does Broad River Retail d/b/a Ashley HomeStore belong to?

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Broad River Retail d/b/a Ashley HomeStore operates in the Retail industry.

What technology does Broad River Retail d/b/a Ashley HomeStore use?

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Broad River Retail d/b/a Ashley HomeStore's tech stack includes Power BIAvayaMySQLMagentoTwemojiDocuSignLinkedInPriority Hints.

What is Broad River Retail d/b/a Ashley HomeStore's email format?

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Broad River Retail d/b/a Ashley HomeStore's email format typically follows the pattern of FLast@broadriverfurniture.com. Find more Broad River Retail d/b/a Ashley HomeStore email formats with LeadIQ.

When was Broad River Retail d/b/a Ashley HomeStore founded?

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Broad River Retail d/b/a Ashley HomeStore was founded in 2003.

Broad River Retail d/b/a Ashley HomeStore

RetailSouth Carolina, United States201-500 Employees

Broad River Retail (BRR) is the largest and fastest-growing Ashley licensee in the Carolinas and Georgia. BRR operates 27 Ashley Stores, four Ashley Outlets, and three distribution centers. Broad River is #41 on Furniture Today’s Top 100 U.S. Furniture Stores of 2023. BRR is also recognized as one of the 50 fastest-growing businesses headquartered in South Carolina as well as the Charlotte metro region in 2023.

At our core, we are a purpose-driven organization, and it inspires everything that we do. We think about living out our organizational purpose through our passion for Furnishing Life’s Best Memories for others – for our Memory Makers, our guests, whom we are privileged to serve, and our neighbors in our communities. 

We encourage you to learn more about Broad River Retail. Visit our website, broadriverretail.com, and check out our podcast, storiesfromtheriver.com.

Section iconCompany Overview

Headquarters
Fort Mill, South Carolina 29708 United States
NAICS Code
44-45 - Retail Trade
Founded
2003
Employees
201-500

Section iconFunding & Financials

  • $250M$500M

    Broad River Retail d/b/a Ashley HomeStore's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Broad River Retail d/b/a Ashley HomeStore's revenue is estimated to be in the range of $250M$500M

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