Digital Engagement Opportunities The British Horse Society actively utilizes digital platforms like YouTube, WordPress, and Microsoft Advertising, indicating a strong online presence. This provides opportunities to offer tailored digital marketing, content management, or analytics solutions to enhance their outreach and engagement strategies.
Technology Integration Needs With their usage of Microsoft Dynamics and Umbraco, BHS shows openness to technology integration. Sales teams could propose CRM, data management, or custom software solutions to streamline their operations, fund management, and member communication.
Growth in Community Programs Recent initiatives such as Pony Parties, Pony Stars Junior Challenge Awards, and partnerships like the Second Chance project demonstrate a focus on youth engagement and community involvement. There is potential to supply event management, sponsorship opportunities, or educational program tools to support these expanding programs.
Recognition and PR Outreach Receiving the In-House PR Team of the Year award highlights their emphasis on public relations and brand visibility. This suggests an opportunity to offer media strategy, PR tools, or influencer marketing solutions to strengthen their storytelling and advocacy efforts.
Funding and Revenue Growth Although their revenue is modest, BHS’s expanding activity and partnership engagements suggest potential for fundraising platform enhancements or donor management systems. Suppliers could target innovative crowdfunding, grant management, or membership subscription services to support their financial sustainability.