Rapid deployment Brim enables fast deployment of card programs in 8 to 10 weeks, well ahead of the industry norm. This suggests an opportunity to position Brim as a time-to-value accelerant for banks, credit unions, fintechs, and non-FI lenders looking to quickly launch or modernize card programs.

Cross-border and payments The platform supports cross-border payments, ACH, Real-Time Payments, and more, signaling potential sales angles to financial institutions expanding international services, multi-currency programs, or needing robust real-time settlement capabilities.

Security and compliance With SOC 2 Type II, PCI DSS, and ISO/IEC 27001 certifications, Brim can address customers prioritizing rigorous regulatory compliance and risk management, opening doors with mid-market to enterprise clients seeking secure issuing and payment infrastructures.

Expansion and partnerships Recent ecosystem activity includes Mastercard partnerships and open banking capabilities, plus Payments as a Service launch. This indicates opportunities to upsell to existing partners or co-sell with payment networks and open-banking collaborators.

Award-winning credibility Multiple industry recognitions and growth awards bolster credibility for selling to risk-averse buyers; leverage these accolades in outreach to financial institutions evaluating scalable, feature-rich card programs and modern fintech rails.