Premium printing Leverage Brilliant Graphics’ focus on extraordinary levels of service and product quality to upsell premium print and distribution packages to design and institutional clients seeking reliable, high-quality outputs and consistent timelines.
Mid-market potential With a staff size of 51-200 and revenue in the mid tens of millions, target mid-market design studios and educational institutions that require scalable printing, distribution, and guaranteed quality, offering bundled services and volume discounts.
Brand trust Position Brilliant as a trusted partner built on honest and responsible business practices and founder-led expertise, using content and case studies to win prospects who prioritize reliability, seamless communication, and personalized service.
Digital capabilities Utilize the current tech stack (WordPress, Shopify, Klaviyo, Google Search Console) to run targeted digital campaigns, upgrade e-commerce enablement for print orders, and deploy tailored email/nurture programs for design and institutional buyers.
Strategic partnerships Explore partnerships with design agencies, corporate gifting programs, and educational procurement teams to expand distribution channels, offering value-added services like expedited production, white-glove delivery, and inventory management.