Brandperx Corporation is now InStep Health
Advertising ServicesOhio, United States11-50 Employees
Brandperx Corporation, now known as InStep Health, operates in the advertising services sector with a focus on healthcare. The company connects brands with consumers by leveraging a proprietary network of healthcare providers, dental practitioners, and veterinarians to support direct-to-consumer advertising and patient education initiatives. Its approach centers on enabling doctors to act as trusted endorsers, facilitating product samples, coupons, and educational materials in a way that aims to influence trial and purchase decisions. Based in New Albany, Ohio, the organization positions itself to reach a broad audience across multiple medical specialties and specialized clinical networks, with the potential to engage hundreds of millions of consumers annually. The business targets advertisers, doctors, and patients, offering a platform that integrates brand messaging with the patient–provider relationship in the healthcare context.