Insights

Growing Market Presence Brandfield's rapid growth since its launch in 2007 and its integration into The Platform Group AG suggest a strong market position and expanding customer base, providing opportunities for upselling premium collections or exclusive collaborations.

Multichannel Sales With established online, physical stores, and external sales channels, there is potential to tailor marketing and promotional efforts to different segments, increasing cross-channel conversions and customer lifetime value.

Brand Collaborations Partnering with top brands like Tommy Hilfiger, Pandora, and Michael Kors indicates a strategic emphasis on high-end offerings, ideal for targeting affluent consumers with high-margin items and exclusive product lines.

Tech-Driven Engagement Utilizing platforms such as Google Analytics, TikTok Pixel, and Facebook, Brandfield demonstrates active digital marketing efforts, opening avenues for advanced retargeting, personalized advertising, and data-driven sales strategies.

Competitive Positioning Operating within a niche of luxury accessories with competitors like Chrono24 and The RealReal, there is potential to differentiate through enhanced customer service, loyalty programs, and targeting high-net-worth individuals for premium product sales.

Brandfield Tech Stack

Brandfield uses 8 technology products and services including Microsoft Advertising, TikTok Pixel, MySQL, and more. Explore Brandfield's tech stack below.

  • Microsoft Advertising
    Advertising
  • TikTok Pixel
    Analytics
  • MySQL
    Database
  • Matter.js
    Javascript Libraries
  • Slick
    Javascript Libraries
  • CivicTheme
    UI Frameworks
  • Google Analytics
    Web Analytics
  • Facebook
    Widgets

Media & News

Brandfield's Email Address Formats

Brandfield uses at least 1 format(s):
Brandfield Email FormatsExamplePercentage
FLast@brandfield.nlJDoe@brandfield.nl
48%
FMiddleLast@brandfield.nlJMichaelDoe@brandfield.nl
3%
First@brandfield.nlJohn@brandfield.nl
1%
FLast@brandfield.nlJDoe@brandfield.nl
48%

Frequently Asked Questions

Where is Brandfield's headquarters located?

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Brandfield's main headquarters is located at Groningen, Groningen 9723 bk Netherlands. The company has employees across 2 continents, including EuropeAfrica.

What is Brandfield's official website and social media links?

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Brandfield's official website is brandfield.nl and has social profiles on LinkedIn.

What is Brandfield's NAICS code?

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Brandfield's NAICS code is 4483 - Jewelry, Luggage, and Leather Goods Stores.

How many employees does Brandfield have currently?

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As of February 2026, Brandfield has approximately 67 employees across 2 continents, including EuropeAfrica. Key team members include Ceo: R. G.Head Of Ecommerce: J. T.Head Of Product Marketplace & E-Commerce: N. H.. Explore Brandfield's employee directory with LeadIQ.

What industry does Brandfield belong to?

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Brandfield operates in the Retail Luxury Goods and Jewelry industry.

What technology does Brandfield use?

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Brandfield's tech stack includes Microsoft AdvertisingTikTok PixelMySQLMatter.jsSlickCivicThemeGoogle AnalyticsFacebook.

What is Brandfield's email format?

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Brandfield's email format typically follows the pattern of FLast@brandfield.nl. Find more Brandfield email formats with LeadIQ.

When was Brandfield founded?

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Brandfield was founded in 2007.

Brandfield

Retail Luxury Goods and JewelryGroningen, Netherlands51-200 Employees

Jewelry, watches, shoes, bags and more — at Brandfield, it’s all about style items that help you express the best version of yourself.

As a fast-growing player in the market, we collaborate with top brands like Tommy Hilfiger, Pandora, Isabel Bernard, and Michael Kors, offering our collections through our webshop, physical stores, and external sales channels.

Since our launch in 2007, we’ve been growing rapidly. Today, we’re part of The Platform Group AG — a leading, publicly listed European e-commerce platform with a strong focus on data and innovation.

Our mission?
"To inspire and help you express yourself with style items that bring out the best in you."

You can find us online at Brandfield.com and in our stores in Breda and Eindhoven.

Section iconCompany Overview

Headquarters
Groningen, Groningen 9723 bk Netherlands
NAICS Code
4483 - Jewelry, Luggage, and Leather Goods Stores
Founded
2007
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    Brandfield's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Brandfield's revenue is estimated to be in the range of $1M$10M

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