Sector Focus Brand Activate specializes in field marketing for wine and spirits and already works with premium brands like E&J Gallo, Heaven Hill, Ole Smoky, Proximo, and more, signaling strong alignment for similar beverage brands seeking experiential campaigns.

ROI Driven The company builds programs with measurable results and maintains an analytics portal to track performance, offering a compelling upsell to brands wanting verifiable ROI and attribution across activations.

Talent Network With an extensive network of talent and vendor partners and the capability to execute unique programs, Brand Activate can deliver rapid scalable activations across markets, enabling sales teams to push fast ramp launches.

Tech Enablement The tech stack including Google Cloud, Microsoft 365, Google Tag Manager, reCAPTCHA, Cloudflare and Pinterest enables digital first campaigns, data collection and analytics, allowing the team to propose integrated online to offline activations.

Growth Opportunity With a mid market revenue profile and a mid size team, Brand Activate operates in the competitive alcohol marketing space, presenting opportunities to cross sell activation programs, analytics services, and talent sourcing to expand market share.