Insights

Expansion Partners Opportunity to explore wholesale and collaboration channels with department stores and fashion retailers similar to Nordstrom and Urban Outfitters mentioned in recent news, including home goods and toddler product extensions to broaden category reach.

Strategic Collaborations Leverage exclusive podcast limited editions and brand-driven product drops to create high-velocity sales events, tapping into influencer and podcast audiences for peak demand periods.

Loyalty Momentum Capitalize on Yotpo Loyalty & Referrals integration to drive repeat purchases, referrals, and higher average order value, with targeted campaigns around healing storytelling and community engagement.

Merchandising Growth Explore jewelry, home goods, and mini-me apparel lines as adjacent categories to diversify revenue streams and attract new customer segments while maintaining the brand’s emotional storytelling focus.

Digital Experience Enhance omnichannel strategy leveraging Google Analytics, Google Pay and PayPal for seamless checkout, supported by performance marketing and retention analytics to optimize customer acquisition and lifetime value.

Boys Lie Tech Stack

Boys Lie uses 8 technology products and services including Google Ads, Amazon Web Services, Google Workspace, and more. Explore Boys Lie's tech stack below.

Boys Lie's Email Address Formats

Boys Lie uses at least 1 format(s):
Boys Lie Email FormatsExamplePercentage
First@boyslieofficial.comJohn@boyslieofficial.com
100%

Frequently Asked Questions

What is Boys Lie's official website and social media links?

Minus sign iconPlus sign icon
Boys Lie's official website is boyslieofficial.com and has social profiles on LinkedIn.

How much revenue does Boys Lie generate?

Minus sign iconPlus sign icon
As of August 2026, Boys Lie's annual revenue is estimated to be $10M - $25M.

What is Boys Lie's NAICS code?

Minus sign iconPlus sign icon
Boys Lie's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Boys Lie have currently?

Minus sign iconPlus sign icon
As of August 2026, Boys Lie has approximately 12 employees across 1 continents, including North America. Key team members include Consultant: D. J.. Explore Boys Lie's employee directory with LeadIQ.

What industry does Boys Lie belong to?

Minus sign iconPlus sign icon
Boys Lie operates in the Retail Apparel and Fashion industry.

What technology does Boys Lie use?

Minus sign iconPlus sign icon
Boys Lie's tech stack includes Google AdsAmazon Web ServicesGoogle WorkspaceKlaviyoAfterPayApple PayGoogle PayVenmo.

What is Boys Lie's email format?

Minus sign iconPlus sign icon
Boys Lie's email format typically follows the pattern of First@boyslieofficial.com. Find more Boys Lie email formats with LeadIQ.

When was Boys Lie founded?

Minus sign iconPlus sign icon
Boys Lie was founded in 2018.
Boys Lie logo

Boys Lie

Retail Apparel and FashionCalifornia, United States11-50 Employees

Boys Lie is a Los Angeles-based company in the retail apparel and fashion industry, with 11-50 employees. It operates as a retail apparel and fashion brand, with an online presence through the website https://boyslieofficial.com. The company describes its products as reflecting personal heartbreak experiences and aims to foster a community focused on healing. In January 2024, Forbes reported that the brand launched a new range of products and pursued expansion into exclusive podcast-related offerings, jewelry, a collaboration with Urban Outfitters for home goods, and sales at Nordstrom and Nordstrom.com, with consideration of toddler versions of sweat pant sets. Reported revenue is in the range of $10 million to $25 million.

Section iconCompany Overview

NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2018
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    Boys Lie's revenue is estimated to be in the range of $10M - $25M

Section iconFunding & Financials

  • $10M - $25M

    Boys Lie's revenue is estimated to be in the range of $10M - $25M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.