Insights

Expansion Potential BoxUnion has grown through strategic acquisitions and multi-location presence in Los Angeles, signaling appetite for franchise co-op development and potential for partner-driven expansion in new metro markets.

Omni Channel With a digital platform launched early in 2021 and a broad tech stack, BoxUnion presents opportunities to upsell digital memberships, on-demand classes, and virtual events to widen reach beyond physical studios.

Brand Partnerships Recent collaborations with Yella Activewear and movement-focused events indicate openness to co-branded campaigns, apparel cross-sell, and sponsorships that could drive incremental revenue and audience growth.

Wellness Positioning Beat-based cardio plus mindfulness and community creates a unique wellness proposition ripe for corporate wellness programs, gym partnerships, and cross-industry licensing to reach health-conscious consumers.

Financial Levers Current revenue range and $16M funding suggest capacity for strategic investments in franchise growth, studio openings, or tech-enabled experiences, presenting opportunities for investment, partnerships, or joint ventures.

Similar companies to BoxUnion

BoxUnion Tech Stack

BoxUnion uses 8 technology products and services including Canva, Amazon Web Services, HubSpot Content Hub, and more. Explore BoxUnion's tech stack below.

Media & News

BoxUnion's Email Address Formats

BoxUnion uses at least 3 email formats:
BoxUnion Email FormatsExamplePercentage
First@boxunion.comJohn@boxunion.com
77%
First.Last@boxunion.comJohn.Doe@boxunion.com
15%
FLast@boxunion.comJDoe@boxunion.com
8%

Frequently Asked Questions

What is BoxUnion's official website and social media links?

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BoxUnion's official website is boxunion.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does BoxUnion generate?

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As of August 2026, BoxUnion's annual revenue is estimated to be $1M - $10M.

What is BoxUnion's NAICS code?

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BoxUnion's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does BoxUnion have currently?

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As of August 2026, BoxUnion has approximately 22 employees across 1 continents, including North America. Key team members include Co-Founder & Chief Executive Officer: R. W. and Director Of Talent And Training: T. M. Explore BoxUnion's employee directory with LeadIQ.

What industry does BoxUnion belong to?

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BoxUnion operates in the Wellness and Fitness Services industry.

What technology does BoxUnion use?

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BoxUnion's tech stack includes Canva, Amazon Web Services, HubSpot Content Hub, Squarespace, Microsoft 365, HubSpot, Slack and Piwik PRO Core.

What is BoxUnion's email format?

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BoxUnion's email format typically follows the pattern of First@boxunion.com. Find more BoxUnion email formats with LeadIQ.

How much funding has BoxUnion raised to date?

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As of August 2026, BoxUnion has raised $16M in funding. The last funding round occurred on Jan 27, 2021 for $10M.

When was BoxUnion founded?

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BoxUnion was founded in 2017.
BoxUnion logo

BoxUnion

Wellness and Fitness ServicesCalifornia, United States11-50 Employees

BoxUnion operates in the wellness and fitness sector, delivering boxing-inspired workouts designed to be engaging and accessible. Headquartered in Santa Monica, California, the company runs three studios in the Los Angeles area—Santa Monica, West Hollywood, and Sherman Oaks. Its program blends music, mindfulness, and a sense of community within a carefully structured class format to make exercise appealing to a broad audience. The workouts draw on boxing training to develop cardio, strength, focus, stamina, and coordination, and are delivered as beat-based sessions that emphasize pace, timing, and group rhythm.

BoxUnion was founded by Todd Wadler and Felicia Alexander. In 2023, the company partnered with YELLA Activewear to host The Mental Health Knockout, a one-hour mental health and movement event.

Section iconCompany Overview

NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2017
Employees
11-50

Section iconFunding & Financials

  • $16M

    BoxUnion has raised a total of $16M of funding over 3 rounds. Their latest funding round was raised on Jan 27, 2021 in the amount of $10M as a Venture Round.

  • $1M - $10M

    BoxUnion's revenue is estimated to be in the range of $1M - $10M

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