Affordability + Quality Target enterprise-friendly wedding and event planners who need high-quality photography at scalable, affordable rates. Position Boroi Photography as a cost-effective option for larger shoots or multi-event packages in Columbus and surrounding regions.

Niche Diversification Leverage strength in wedding, engagement, portrait, baby, family, senior, and event photography to upsell bundled services to families and businesses planning multi-category photo campaigns, including commercial and corporate events.

Tech Savvy Highlight lightweight tech stack compatibility (WordPress, Google Tag Manager, HTTP/3) to offer seamless online booking, fast galleries, and analytics-driven marketing services for clients seeking modern, digital-first photography experiences.

Scale & Partnerships Position as a high-quality, low-headcount studio that can collaborate with larger vendors (e.g., wedding planners, venues, and marketing agencies) for referral partnerships, cross-promotions, and preferred vendor programs.

Revenue Opportunity Leverage current revenue range to propose premium add-ons such as anniversary shoots, archival photo products, and commercial/mobile-ready marketing assets for small businesses seeking visual content and branding support.