Insights

Large-scale manufacturing BMW Brilliance Automotive operates a state-of-the-art production base in Shenyang with a substantial workforce and a broad supplier network, indicating opportunities for scalable supply chain services, manufacturing equipment, and after-sales support collaborations.

EV push and partnerships The company is actively expanding in electrification and intelligent driving, evidenced by launches like BMW i3 and collaborations with Momenta Group, presenting sales opportunities in EV components, AI-enabled driving tech, batteries, and charging solutions.

Premium network strength With a national sales and service network of 683 BMW outlets and a top-tier reputation for customer satisfaction, there is potential for high-end parts, maintenance programs, and service innovations tailored to premium customers.

Investment in modernization Significant capital expenditure to modernize Shenyang facilities and digital information platforms suggests demand for industrial automation, factory IT integration, and digital twin or MES/ERP partnerships.

Sustainability and leadership As a leading high-quality, sustainable mobility provider with extensive local content suppliers, opportunities exist in sustainable sourcing, green logistics, and government/commercial programs promoting eco-friendly automotive solutions in China.

BMW Brilliance Automotive Tech Stack

BMW Brilliance Automotive uses 8 technology products and services including iCIMS, html5media, HiChina, and more. Explore BMW Brilliance Automotive's tech stack below.

  • iCIMS
    Applicant Tracking Systems
  • html5media
    Audio, Video, Graphics
  • HiChina
    Cloud Hosting
  • Alibaba Cloud DNS
    Domain Name Services
  • jQuery
    Javascript Libraries
  • Office 365
    Office Suites
  • GlobalSign
    System Security Services
  • Piwik PRO Core
    Web Analytics

Media & News

BMW Brilliance Automotive's Email Address Formats

BMW Brilliance Automotive uses at least 1 format(s):
BMW Brilliance Automotive Email FormatsExamplePercentage
First.Last@bmw-brilliance.cnJohn.Doe@bmw-brilliance.cn
96%
Last.First@bmw-brilliance.cnDoe.John@bmw-brilliance.cn
4%

Frequently Asked Questions

What is BMW Brilliance Automotive's phone number?

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You can contact BMW Brilliance Automotive's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is BMW Brilliance Automotive's official website and social media links?

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BMW Brilliance Automotive's official website is bmw-brilliance.cn and has social profiles on LinkedIn.

What is BMW Brilliance Automotive's NAICS code?

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BMW Brilliance Automotive's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does BMW Brilliance Automotive have currently?

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As of July 2026, BMW Brilliance Automotive has approximately 4.9K employees across 6 continents, including AsiaEuropeNorth America. Key team members include Chief Engineer Complete Vehicle: J. L.Vice President Of Corporate, Used Car And Special Sales: H. M.Vice President Research And Development: M. P.. Explore BMW Brilliance Automotive's employee directory with LeadIQ.

What industry does BMW Brilliance Automotive belong to?

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BMW Brilliance Automotive operates in the Motor Vehicle Manufacturing industry.

What technology does BMW Brilliance Automotive use?

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BMW Brilliance Automotive's tech stack includes iCIMShtml5mediaHiChinaAlibaba Cloud DNSjQueryOffice 365GlobalSignPiwik PRO Core.

What is BMW Brilliance Automotive's email format?

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BMW Brilliance Automotive's email format typically follows the pattern of First.Last@bmw-brilliance.cn. Find more BMW Brilliance Automotive email formats with LeadIQ.

When was BMW Brilliance Automotive founded?

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BMW Brilliance Automotive was founded in 2003.
BMW Brilliance Automotive logo

BMW Brilliance Automotive

Motor Vehicle ManufacturingChina1001-5000 Employees

BMW Brilliance Automotive Ltd. (BBA) is a joint venture between BMW Group and Brilliance Group established to manage BMW’s development, manufacturing, sales and after-sales services for the Chinese market. It operates a production facility in Shenyang, Liaoning Province, with branch offices in Beijing and Shanghai and a subsidiary named Lingyue Digital Information Technology Ltd. The company employs a sizeable workforce and has been the top taxpayer in Shenyang for sixteen consecutive years. In 2021, BBA produced more than 700,000 BMW cars, making it the largest producer of premium vehicles in China that year. It runs a national network of around 683 BMW outlets to support its sales and service activities. 

Based in China, the company covers the full value chain for BMW-brand vehicles—from research and development through procurement, production and after-sales services. It operates in the motor vehicle manufacturing industry and serves the domestic market via its extensive sales and service footprint. A 2025 development notes a partnership with Momenta Group to co-develop intelligent driving assistance solutions for the Chinese market, reflecting ongoing collaboration in advancing mobility technology.

Section iconCompany Overview

Phone number
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
2003
Employees
1001-5000

Section iconFunding & Financials

  • $1B$10B

    BMW Brilliance Automotive's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    BMW Brilliance Automotive's revenue is estimated to be in the range of $1B$10B

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