Insights

Strong Community Engagement BlueFit's emphasis on community involvement through programs like the BlueFit Foundation and collaborations with local councils highlights a focus on social responsibility and community-centric services, offering opportunities to introduce innovative health and wellness solutions that align with their community outreach.

Technological Integration Utilization of modern digital platforms such as WordPress, Google Analytics, and Elementor suggests openness to adopting new technology-driven solutions, providing pathways to offer digital engagement tools, membership management systems, or health tech applications to enhance customer experience.

Expanding Market Presence Recent partnerships with local governments and community organizations demonstrate an active expansion strategy within regional markets, making them a prime candidate for sales solutions that support multi-site management, digital marketing, or operational efficiency tools.

Financial Growth Potential With revenues in the range of $100 million to $1 billion and a portfolio of over 30 recreational sites, BlueFit presents significant growth opportunities for scalable fitness equipment, membership management platforms, and innovative health club technologies tailored to large and diverse recreational networks.

Similar companies to BlueFit

BlueFit Tech Stack

BlueFit uses 8 technology products and services including WordPress, MySQL, Apple iCloud Mail, and more. Explore BlueFit's tech stack below.

  • WordPress
    Content Management System
  • MySQL
    Database
  • Apple iCloud Mail
    Email
  • Modernizr
    Javascript Libraries
  • Google Maps
    Maps
  • UIKit
    UI Frameworks
  • Google Analytics
    Web Analytics
  • Gravity Forms
    Web Platform Extensions

Media & News

BlueFit's Email Address Formats

BlueFit uses at least 1 format(s):
BlueFit Email FormatsExamplePercentage
First.Last@bluefit.com.auJohn.Doe@bluefit.com.au
82%
First.L@bluefit.com.auJohn.D@bluefit.com.au
8%
First@bluefit.com.auJohn@bluefit.com.au
8%
First.MiddleLast@bluefit.com.auJohn.MichaelDoe@bluefit.com.au
2%

Frequently Asked Questions

Where is BlueFit's headquarters located?

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BlueFit's main headquarters is located at 78a Napier Street 78a Napier Street Essendon, VIC 3040 AU. The company has employees across 5 continents, including OceaniaSouth AmericaEurope.

What is BlueFit's official website and social media links?

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BlueFit's official website is bluefit.com.au and has social profiles on LinkedIn.

What is BlueFit's NAICS code?

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BlueFit's NAICS code is 713 - Amusement, Gambling, and Recreation Industries.

How many employees does BlueFit have currently?

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As of October 2025, BlueFit has approximately 1K employees across 5 continents, including OceaniaSouth AmericaEurope. Key team members include Chief Financial Officer: O. R.Chief Experience Officer: O. A.Head Of Creative: A. C.. Explore BlueFit's employee directory with LeadIQ.

What industry does BlueFit belong to?

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BlueFit operates in the Recreational Facilities industry.

What technology does BlueFit use?

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BlueFit's tech stack includes WordPressMySQLApple iCloud MailModernizrGoogle MapsUIKitGoogle AnalyticsGravity Forms.

What is BlueFit's email format?

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BlueFit's email format typically follows the pattern of First.Last@bluefit.com.au. Find more BlueFit email formats with LeadIQ.

When was BlueFit founded?

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BlueFit was founded in 2007.

BlueFit

Recreational FacilitiesVictoria, Australia1001-5000 Employees

BlueFit is a young leisure facility management company established in 2007 at the Lane Cove Aquatic Leisure Centre. The company prides itself in offering Councils a true partner in asset management, working closely with them and on their behalf to promote participation in leisure to all corners of their LGA. A proven hard-working attitude with complete transparency has had an enormous impact on the 30 recreational sites BlueFit has been involved in during its first decade of operation.

Our company has quality over quantity approach allowing for senior management to remain very hands-on with the communities we work with. Our dedicated team are like family and are treated as such. Every BlueFit team member knows the importance of their role in shaping visitor’s attitudes towards leisure – hence the company motto Inspiring Community Activity.

A key focus behind the facility management company is the BlueFit Foundation which raises funds for the promotion of sport and recreation to those kids in our communities that would otherwise not be able to afford the activity. Whether it be Holiday Sports Camps for Foster Families or Swimming Lessons for Special Needs, the Foundation remains a driver in the community focus of management and staff. For more information visit www.bluefitfoundation.com.au

Section iconCompany Overview

Headquarters
78a Napier Street 78a Napier Street Essendon, VIC 3040 AU
NAICS Code
713 - Amusement, Gambling, and Recreation Industries
Founded
2007
Employees
1001-5000

Section iconFunding & Financials

  • $100M$250M

    BlueFit's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    BlueFit's revenue is estimated to be in the range of $100M$250M

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