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Insights

Acq and Focus BloomThat has been acquired by FTD, indicating potential alignment with a larger gifting ecosystem and access to an expanded customer base and distribution channels for cross-sell opportunities.

Premium On-Demand Target sales campaigns around on-demand floral experiences priced starting at $38, highlighting quick delivery in major metro areas and next-day nationwide service to appeal to last-minute gifting scenarios.

Tech Enabled Leverage the existing tech stack (app, web platform, mapping, payments, analytics) to promote integrations with corporate gifting platforms, loyalty programs, and API-based order flows for bulk or recurring gifting.

Strategic Partnerships Explore co-branding and partnerships evidenced by past collaborations (Lyft, Sweetlaurencakes) to broaden reach in lifestyle, dating, and event-based gifting; pursue new verticals like wellness, birthdays, and holidays.

Financial Signals With revenue in the low to mid millions and modest team size, there is room to position BloomThat as an agile, high-ROI gifting partner for mid-market enterprises and SMBs seeking elegant, reliable gift solutions.

BloomThat (acq. by FTD) Tech Stack

BloomThat (acq. by FTD) uses 8 technology products and services including AppNexus, Segment, Font Awesome, and more. Explore BloomThat (acq. by FTD)'s tech stack below.

  • AppNexus
    Advertising
  • Segment
    Customer Data Platforms
  • Font Awesome
    Font Scripts
  • Zendesk Chat
    Live Chat
  • Google Maps
    Maps
  • PayPal
    Payment Processing
  • New Relic
    Real User Monitoring
  • Adobe Fonts
    Web Fonts

BloomThat (acq. by FTD)'s Email Address Formats

BloomThat (acq. by FTD) uses at least 1 format(s):
BloomThat (acq. by FTD) Email FormatsExamplePercentage
First@bloomthat.comJohn@bloomthat.com
53%
First.Last@bloomthat.comJohn.Doe@bloomthat.com
47%

Frequently Asked Questions

What is BloomThat (acq. by FTD)'s phone number?

Minus sign iconPlus sign icon You can contact BloomThat (acq. by FTD)'s main corporate office by phone at
+1-877-777-****
. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is BloomThat (acq. by FTD)'s official website and social media links?

Minus sign iconPlus sign iconBloomThat (acq. by FTD)'s official website is bloomthat.com and has social profiles on LinkedInCrunchbase.

How much revenue does BloomThat (acq. by FTD) generate?

Minus sign iconPlus sign icon As of July 2026, BloomThat (acq. by FTD)'s annual revenue is estimated to be $1M - $10M.

What is BloomThat (acq. by FTD)'s NAICS code?

Minus sign iconPlus sign iconBloomThat (acq. by FTD)'s NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does BloomThat (acq. by FTD) have currently?

Minus sign iconPlus sign iconAs of July 2026, BloomThat (acq. by FTD) has approximately 6 employees across 1 continents, including North America. Key team members include Production Assistant: K. S.. Explore BloomThat (acq. by FTD)'s employee directory with LeadIQ.

What industry does BloomThat (acq. by FTD) belong to?

Minus sign iconPlus sign iconBloomThat (acq. by FTD) operates in the Technology, Information and Internet industry.

What technology does BloomThat (acq. by FTD) use?

Minus sign iconPlus sign iconBloomThat (acq. by FTD)'s tech stack includes AppNexusSegmentFont AwesomeZendesk ChatGoogle MapsPayPalNew RelicAdobe Fonts.

What is BloomThat (acq. by FTD)'s email format?

Minus sign iconPlus sign iconBloomThat (acq. by FTD)'s email format typically follows the pattern of First@bloomthat.com. Find more BloomThat (acq. by FTD) email formats with LeadIQ.

How much funding has BloomThat (acq. by FTD) raised to date?

Minus sign iconPlus sign icon As of July 2026, BloomThat (acq. by FTD) has raised $7.7M in funding. The last funding round occurred on Jun 11, 2015 for $5.5M.

When was BloomThat (acq. by FTD) founded?

Minus sign iconPlus sign iconBloomThat (acq. by FTD) was founded in 2013.
BloomThat (acq. by FTD) logo

BloomThat (acq. by FTD)

Technology, Information and InternetCalifornia, United States2-10 Employees

BloomThat curates and designs on-demand floral arrangements and related gifts, with pricing starting at $38. The service is accessible via a mobile app or the BloomThat website, enabling users to arrange deliveries quickly.

The company is based in San Francisco, California, and operates on-demand in the San Francisco Bay Area, New York City, and Los Angeles, with next-day delivery available across the United States. It has pursued partnerships to extend its reach, including a collaboration with Lyft in 2017, and it is currently part of FTD following an acquisition.

Section iconCompany Overview

Phone number
+1-877-777-****
Website
bloomthat.com
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2013
Employees
2-10

Section iconMedia & News

Section iconFunding & Financials

  • $7.7M

    BloomThat (acq. by FTD) has raised a total of $7.7M of funding over 4 rounds. Their latest funding round was raised on Jun 11, 2015 in the amount of $5.5Mas a series_a.

  • $1M - $10M

    BloomThat (acq. by FTD)'s revenue is estimated to be in the range of $1M - $10M

Section iconFunding & Financials

  • $7.7M

    BloomThat (acq. by FTD) has raised a total of $7.7M of funding over 4 rounds. Their latest funding round was raised on Jun 11, 2015 in the amount of $5.5Mas a series_a.

  • $1M - $10M

    BloomThat (acq. by FTD)'s revenue is estimated to be in the range of $1M - $10M

Company Leadership

  • Stylized image of a person
    K. S.
    Production Assistant
    Phone icon
    Mobile Phone

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