Blockgraph

Software DevelopmentNew York, United States11-50 Employees

Blockgraph is a software platform focused on translating real-world data into TV audiences to guide advertising decisions and measure outcomes after ad exposure. Its offerings aim to enable precision, household-based targeting using first-party data and local context, with an emphasis on privacy-safe and accountable TV advertising across local, regional, and national levels. The company serves advertisers and media partners seeking to link TV exposure to observable business results, supporting measurement and attribution beyond traditional reach metrics. Based in New York, Blockgraph operates in the software development space and has positioned itself through collaborations and product developments that expand targeting capabilities and data collaboration for advertisers. A recent development includes the launch of custom targeting capabilities designed to support faster political campaigns and election-related initiatives in early 2026. Blockgraph is jointly owned by Charter Communications, Comcast NBCUniversal, and Paramount and has been recognized in industry awards for its identity resolution technology and related innovations.

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