Bisou Bisou Email Format
RetailCalifornia, United States51-200 Employees
Bisou Bisou is a retail company founded in 1989 by designer Michele Bohbot, headquartered in Los Angeles, California. The brand offers a contemporary collection that blends Parisian street fashion with American sensibilities, encompassing sportswear, denim, dresses, and licensed lines for shoes, outerwear, handbags, and accessories. Over its history, the company has pursued expansion through partnerships with major retailers and a junior line, aiming to reach a broad customer base seeking stylish, modern apparel. Geographically, Bisou Bisou operates from Los Angeles and positions itself within the fashion retail segment by delivering a complete lifestyle offering that appeals to both contemporary adult and teen markets via licensed distribution channels. The business has grown to a scale that supports multiple product categories and licensing arrangements, including a notable collaboration with JCPenney for exclusive distribution. The company’s development reflects an emphasis on fashion-forward design and accessible, trend-driven pieces for American consumers.