Insights

Extensive Customer Base With over 4,000 staff and approximately 600 stores across Austria, BIPA serves a large and diverse customer demographic, providing a substantial platform for targeted sales and promotional campaigns.

Diverse Product Portfolio BIPA offers more than 15,000 international and private label products in beauty, health, and wellness categories, presenting multiple cross-selling and upselling opportunities for complementary brands and new product introductions.

Strong Loyalty Program As a partner of the jö Bonusclub, BIPA has an established loyalty infrastructure that can be leveraged to personalize marketing efforts and increase customer retention for partner brands.

Digital Engagement Tools Utilizing advanced analytics and digital platforms like Adobe Analytics and Power BI indicates a focus on data-driven marketing and customer insights, creating opportunities for targeted advertising and tailored offerings.

Collaborative Growth Recent partnership with BELANO medical and affiliation within REWE International suggest openness to strategic collaborations and expanding into health-related segments, offering potential avenues for new product lines and health/wellness solutions.

Similar companies to BIPA Parfumerien Gesellschaft m.b.H.

BIPA Parfumerien Gesellschaft m.b.H. Tech Stack

BIPA Parfumerien Gesellschaft m.b.H. uses 8 technology products and services including ArchiMate, Adobe Analytics, Power BI, and more. Explore BIPA Parfumerien Gesellschaft m.b.H.'s tech stack below.

  • ArchiMate
    Accounting And Finance
  • Adobe Analytics
    Analytics
  • Power BI
    Business Intelligence
  • Cloudflare
    Content Management System
  • ISO/IEC 27001
    Governance, Risk And Compliance
  • karriere.at
    Job Board Software
  • DocuSign
    Miscellaneous
  • PHP
    Programming Languages

BIPA Parfumerien Gesellschaft m.b.H.'s Email Address Formats

BIPA Parfumerien Gesellschaft m.b.H. uses at least 1 format(s):
BIPA Parfumerien Gesellschaft m.b.H. Email FormatsExamplePercentage
F.Last@bipa.atJ.Doe@bipa.at
50%
F.Last@bipa.atJ.Doe@bipa.at
50%

Frequently Asked Questions

What is BIPA Parfumerien Gesellschaft m.b.H.'s official website and social media links?

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BIPA Parfumerien Gesellschaft m.b.H.'s official website is bipa.at and has social profiles on LinkedIn.

How much revenue does BIPA Parfumerien Gesellschaft m.b.H. generate?

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As of December 2025, BIPA Parfumerien Gesellschaft m.b.H.'s annual revenue is estimated to be $736M.

What is BIPA Parfumerien Gesellschaft m.b.H.'s NAICS code?

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BIPA Parfumerien Gesellschaft m.b.H.'s NAICS code is 44-45 - Retail Trade.

How many employees does BIPA Parfumerien Gesellschaft m.b.H. have currently?

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As of December 2025, BIPA Parfumerien Gesellschaft m.b.H. has approximately 1K employees across 4 continents, including EuropeAsiaAfrica. Key team members include Business Process Owner (bpo): I. P.Bereichsleitung Ecommerce / Head Of Ecommerce: J. F.Bereichsleiter Bautechnik & Standortentwicklung / Head Of Construction & Site Development: S. N.. Explore BIPA Parfumerien Gesellschaft m.b.H.'s employee directory with LeadIQ.

What industry does BIPA Parfumerien Gesellschaft m.b.H. belong to?

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BIPA Parfumerien Gesellschaft m.b.H. operates in the Retail industry.

What technology does BIPA Parfumerien Gesellschaft m.b.H. use?

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BIPA Parfumerien Gesellschaft m.b.H.'s tech stack includes ArchiMateAdobe AnalyticsPower BICloudflareISO/IEC 27001karriere.atDocuSignPHP.

What is BIPA Parfumerien Gesellschaft m.b.H.'s email format?

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BIPA Parfumerien Gesellschaft m.b.H.'s email format typically follows the pattern of F.Last@bipa.at. Find more BIPA Parfumerien Gesellschaft m.b.H. email formats with LeadIQ.

When was BIPA Parfumerien Gesellschaft m.b.H. founded?

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BIPA Parfumerien Gesellschaft m.b.H. was founded in 1980.

BIPA Parfumerien Gesellschaft m.b.H.

RetailBurgenland, Austria1001-5000 Employees

Das Unternehmen BIPA Parfumerien Gesellschaft m.b.H wurde 1980 gegründet, hat den Sitz in Wiener Neudorf und ist Teil der REWE International AG. Mit rund 600 Filialen sind wir der größte Drogerie-Fachhändler Österreichs. Das Unternehmen beschäftigt österreichweit über 4.000 Mitarbeiter:innen. Als Partner des jö Bonusclubs bietet BIPA seinen Stammkund:innen ein ganz besonderes Programm mit attraktiven Angeboten und zahlreichen Vorteilen.

BIPA ist eine preisstarke, moderne Drogerie für alles rund um Pflege, Schönheit und Wohlbefinden und begeistert mit Produkten für Beauty, Haare, Duft, Zahnpflege und Baby. BIPA bietet seinen Kund:innen über 15.000 internationale Markenartikel sowie Eigenmarken wie BI CARE, BI HOME, BI KIDS, bi good, LOOK BY BIPA, BABYWELL und BI STYLED. Im Fokus stehen außerdem kompetente Beratung und diverse Dienstleistungen wie z.B. die Textilreinigung oder der CEWE Fotoshop.

Du bist beautyaffin und verstehest du dich sich unabhängig von deinem Alter als eine reife Persönlichkeit, die sich gut auf verschiedene Situationen einstellen kann? Informiere Dich über uns und Deine Karrierechancen auf: 
https://team.bipa.at/

Section iconCompany Overview

Website
bipa.at
NAICS Code
44-45 - Retail Trade
Founded
1980
Employees
1001-5000

Section iconFunding & Financials

  • $10M$25M

    BIPA Parfumerien Gesellschaft m.b.H.'s revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    BIPA Parfumerien Gesellschaft m.b.H.'s revenue is estimated to be in the range of $10M$25M

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