Automation Leap Big W has partnered with Dematic to deploy advanced automation including voice-directed picking, goods-to-person systems, robotics, and integrated software across its distribution and stores. This creates opportunities to propose end-to-end automation services, ongoing systems integration, training, maintenance, and data analytics to further improve inventory accuracy, order throughput, and labor efficiency across its stores and central hubs.

Sustainable Sourcing BIG W has strengthened its commitment to responsible supply chains with an expanded partnership with Oritain Global Limited to source sustainable cotton and verify product provenance. This opens doors to offer supply chain traceability solutions, sustainability certifications, supplier audits, and private-label opportunities that meet growing consumer demand for ethical goods.

Private Label Push In response to competitive pressure from discount players, BIG W is pursuing low-cost house brands and sourcing directly from manufacturers to emulate market leaders. This presents a chance to present private-label development, category optimization, packaging design, supplier negotiations, and cost-down programs, aligning with a retailer-led private-label strategy.

Data & Tech Enablement With a tech stack including Salesforce, SAP, Azure-based data infrastructure, and SQL, Big W can benefit from enhanced CRM, loyalty, and omnichannel analytics. Propose data integration, customer segmentation, targeted promotions, and demand forecasting to drive higher basket sizes and better stock availability across categories from clothing to homeware.

Promotions & Toys Big W runs large seasonal Toy Sale events and active promotional campaigns featuring thousands of deals, across toys, tech, games and more. This creates opportunities to offer promo planning tools, pricing optimization, digital catalog management, and event-driven marketing services to maximize foot traffic and online/offline conversions.