Sustainability Focus BIG measures success by both sales outcomes and the health of people and the planet, signaling a strong opportunity to position products and services that amplify purpose-driven marketing, sustainability storytelling, and impact reporting to attract like-minded brands.

Integrated Campaigns The agency specializes in integrated multi-channel campaigns across traditional, online, and mobile platforms, offering cross-channel campaign planning and execution services that can upsell a client’s entire marketing stack.

Mid-market Growth With 11-50 employees and revenue between 10M and 25M, BIG sits in the mid-market segment, presenting clear sales opportunities with growing brands seeking to professionalize marketing operations and scale campaigns efficiently.

Industry Versatility Experience across LOHAS, CPG, restaurant, automotive, education, healthcare, and nonprofits suggests receptive verticals for expanding client portfolios and proposing sector-specific thought leadership and case-driven pitches.

Talent & Expansion Notable hires and a history of team growth indicate a proactive, people-focused culture; outreach can target talent-driven clients or agencies seeking partnerships around creative capability, storytelling, and brand culture development.