SMB Growth Focus Big Georges operates as a small to mid-sized advertising agency serving local businesses, presenting a clear opportunity to offer bundled digital marketing services with scalable pricing and quick onboarding for Marshfield and surrounding markets.
Ad Tech Upsell With existing investments in Google Ads, conversion tracking, Analytics, YouTube, and Cloud CDN, there is strong potential to upsell advanced PPC optimization, video advertising, cross-channel attribution, and remarketing programs to improve client ROAS.
Analytics Dashboards The use of dc.js and MUI signals capability to deliver data-driven campaigns; propose selling custom client dashboards, GA4 migration support, and ongoing reporting packages to demonstrate impact and justify retained work.
Automation Email Existing Mailchimp usage opens doors for marketing automation, including drip campaigns, lead nurturing, and CRM-integrated email programs to convert leads and increase client engagement.
Local Video Focus on the Wisconsin SMB market with local SEO and Google Business Profile optimization, paired with video advertising on YouTube to boost local visibility and drive qualified leads for client campaigns.