Insights

Audience Growth Their nonprofit investor education model with broad reach and open house events presents an opportunity to expand marketing automation, membership growth, and donor engagement through enhanced CRM, event registration, and personalized learning journeys.

Club Licensing Targeting millions of individual investors and investment clubs, there is a clear path to enterprise licensing for premium stock analysis content and club-management tools to scale education and group investing.

Analytics Licensing The existing online stock analysis tools can be expanded with premium analytics, data APIs, and white-labeled dashboards for partners and educational institutions, creating additional revenue while supporting unbiased education.

Sponsorship Partnerships A long-standing brand with a national volunteer network makes BetterInvesting attractive for corporate sponsors and partner programs around curricula, events, and branded learning experiences.

Trust & Compliance As a 501(c)(3) focused on trusted, unbiased education, there is demand for secure, compliant learning portals, donor privacy controls, and governance-friendly solutions that can be offered as value-add packages.

BetterInvesting Tech Stack

BetterInvesting uses 8 technology products and services including ID5, Ghost, HubSpot Content Hub, and more. Explore BetterInvesting's tech stack below.

  • ID5
    Advertising
  • Ghost
    Content Management System
  • HubSpot Content Hub
    Content Management System
  • Mailchimp
    Email
  • Video.js
    Javascript Libraries
  • Extendify
    Web Platform Extensions
  • Caddy
    Web Servers
  • Smush
    Web Tools And Plugins

BetterInvesting's Email Address Formats

BetterInvesting uses at least 2 format(s):
BetterInvesting Email FormatsExamplePercentage
FirstL@betterinvesting.orgJohnD@betterinvesting.org
89%
FLast@betterinvesting.orgJDoe@betterinvesting.org
9%
First.Last@betterinvesting.orgJohn.Doe@betterinvesting.org
1%
F.Last@betterinvesting.orgJ.Doe@betterinvesting.org
1%
First.Last@linktr.eeJohn.Doe@linktr.ee
88%
FirstLast@linktr.eeJohnDoe@linktr.ee
7%
First@linktr.eeJohn@linktr.ee
3%
FirstL@linktr.eeJohnD@linktr.ee
2%

Frequently Asked Questions

Where is BetterInvesting's headquarters located?

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BetterInvesting's main headquarters is located at 570 Kirts Boulevard Troy, Michigan 48084 United States. The company has employees across 2 continents, including North AmericaEurope.

What is BetterInvesting's phone number?

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You can contact BetterInvesting's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is BetterInvesting's official website and social media links?

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BetterInvesting's official website is linktr.ee and has social profiles on LinkedIn.

What is BetterInvesting's NAICS code?

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BetterInvesting's NAICS code is 52 - Finance and Insurance.

How many employees does BetterInvesting have currently?

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As of June 2026, BetterInvesting has approximately 73 employees across 2 continents, including North AmericaEurope. Key team members include Chief Executive Officer: W. T.Vp Of Online Stock Tools Suite, Information Technology And Data: S. A.Vp Development: R. B. O.. Explore BetterInvesting's employee directory with LeadIQ.

What industry does BetterInvesting belong to?

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BetterInvesting operates in the Financial Services industry.

What technology does BetterInvesting use?

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BetterInvesting's tech stack includes ID5GhostHubSpot Content HubMailchimpVideo.jsExtendifyCaddySmush.

What is BetterInvesting's email format?

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BetterInvesting's email format typically follows the pattern of FirstL@betterinvesting.org. Find more BetterInvesting email formats with LeadIQ.

When was BetterInvesting founded?

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BetterInvesting was founded in 1951.

BetterInvesting

Financial ServicesMichigan, United States51-200 Employees

BetterInvesting is a national nonprofit organization focused on investment education. Founded in 1951, it operates under the BetterInvesting name and is also known as the National Association of Investors (NAIC). It provides unbiased, in-depth investing education and online stock analysis tools to help individuals become lifelong investors.

The organization serves everyday Americans and investment clubs through staff-led programs and a nationwide network of volunteers. Based in Troy, Michigan, BetterInvesting has engaged more than five million people to improve their financial futures.

Section iconCompany Overview

Headquarters
570 Kirts Boulevard Troy, Michigan 48084 United States
Phone number
Website
linktr.ee
NAICS Code
52 - Finance and Insurance
Founded
1951
Employees
51-200

Section iconFunding & Financials

  • $50M$100M

    BetterInvesting's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    BetterInvesting's revenue is estimated to be in the range of $50M$100M

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