Insights

Sustainable Scaling Better Cotton has demonstrated significant growth by training over 2.9 million farmers across 26 countries, with a goal to reach 5 million farmers and double global Better Cotton production by 2030. This indicates a substantial and expanding market for sustainable agricultural solutions and related products.

Industry Partnerships Recent collaborations with major players like OVS and Plantboo showcase opportunities to provide innovative textile technologies, eco-friendly processing solutions, and sustainability certifications to brands committed to enhancing their environmental credentials.

Market Positioning With 22 percent of the world's cotton now grown under Better Cotton standards, the company holds a dominant position in the sustainable cotton segment, opening avenues for suppliers of eco-friendly textiles, certification services, and traceability technology.

Digital Engagement The use of advanced data visualization and digital tools like Power BI and JavaScript suggests openness to tech-driven solutions; sales opportunities include providing analytics platforms, data management services, or cloud-based sustainability monitoring tools that can support their initiatives.

Leadership & Innovation The recent appointment of a new CEO and a shift towards a regenerative standard reflect a forward-looking strategy aligned with innovative practices; engaging with strategic consulting, regenerative agriculture solutions, or sustainability standard development services can add value to their evolving goals.

Similar companies to Better Cotton

Better Cotton Tech Stack

Better Cotton uses 8 technology products and services including Power BI, Visual Studio Code, Lazy.js, and more. Explore Better Cotton's tech stack below.

  • Power BI
    Business Intelligence
  • Visual Studio Code
    Integrated Development Environments
  • Lazy.js
    Javascript Frameworks
  • Clipboard.js
    Javascript Libraries
  • Choices
    Javascript Libraries
  • JavaScript
    Programming Languages
  • X-Content-Type-Options
    Web & Portal Technology
  • Facebook
    Widgets

Better Cotton's Email Address Formats

Better Cotton uses at least 1 format(s):
Better Cotton Email FormatsExamplePercentage
First.Last@bettercotton.orgJohn.Doe@bettercotton.org
96%
First.Middle@bettercotton.orgJohn.Michael@bettercotton.org
2%
First.MiddleLast@bettercotton.orgJohn.MichaelDoe@bettercotton.org
1%
First@bettercotton.orgJohn@bettercotton.org
1%

Frequently Asked Questions

What is Better Cotton's official website and social media links?

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Better Cotton's official website is bettercotton.org and has social profiles on LinkedIn.

What is Better Cotton's NAICS code?

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Better Cotton's NAICS code is 813 - Religious, Grantmaking, Civic, Professional, and Similar Organizations.

How many employees does Better Cotton have currently?

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As of December 2025, Better Cotton has approximately 384 employees across 6 continents, including AsiaEuropeNorth America. Key team members include Ceo Office Administrative Officer: S. D.Chief Development Officer: A. M.Head Of Monitoring, Evaluation And Learning: M. G. V.. Explore Better Cotton's employee directory with LeadIQ.

What industry does Better Cotton belong to?

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Better Cotton operates in the Non-profit Organizations industry.

What technology does Better Cotton use?

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Better Cotton's tech stack includes Power BIVisual Studio CodeLazy.jsClipboard.jsChoicesJavaScriptX-Content-Type-OptionsFacebook.

What is Better Cotton's email format?

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Better Cotton's email format typically follows the pattern of First.Last@bettercotton.org. Find more Better Cotton email formats with LeadIQ.

Better Cotton

Non-profit OrganizationsEngland, United Kingdom201-500 Employees

The Better Cotton Initiative the world’s leading sustainability initiative for cotton. Our mission: to help cotton communities survive and thrive, while protecting and restoring the environment. 

In challenging times, we are meeting the challenge head on. Through our network of field-level partners we have trained over 2.9 million farmers - from the smallest to the largest - in 26 countries on more sustainable farming practices. 22% of the world’s cotton is now grown under the Better Cotton Standard. We have united the industry’s stakeholders behind our efforts, from ginners and spinners to brand owners, civil society organisations and governments. By 2030 our aim is to have trained 5 million farmers and doubled global production of Better Cotton. 

Everyone who cares about cotton and its sustainable future can now be part of something better.

Section iconCompany Overview

NAICS Code
813 - Religious, Grantmaking, Civic, Professional, and Similar Organizations
Employees
201-500

Section iconFunding & Financials

  • $25M$50M

    Better Cotton's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Better Cotton's revenue is estimated to be in the range of $25M$50M

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