Insights

Acquisition Synergy Better Baked Foods was acquired by Schwan's, indicating potential cross-sell opportunities with Schwan's distribution and retail channels to expand geographic reach and product placement.

Mid-Market Scale With 51-200 employees and revenue in the 25-50 million range, there is room to upsell capabilities such as enhanced supply chain solutions, co-packing, formulation optimization, and scalable manufacturing services suited to mid-market CPG brands.

Technology Leverage Existing tech stack including WordPress, OneTrust, Microsoft 365, and Azure suggests openness to modern collaboration, compliance, and digital marketing enhancements that can be offered as value-added services to improve e-commerce and brand visibility.

Growth Readiness Recent news of acquisition and a relatively lean operation position the company for growth partnerships, private-label opportunities, and contract manufacturing deals with larger retailers seeking flexible, plug-and-play production capabilities.

Market Position In a competitive food and beverage manufacturing landscape with peers like Tyson, General Mills, and Kraft Heinz, there is an opportunity to position Better Baked Foods as a nimble, specialized co-manufacturer for niche products or regional brands seeking quick scale and agile product development.

Similar companies to Better Baked Foods/Schwans,Inc

Tyson Foods
45K$10B+
General Mills
26K$10B+
Kraft Heinz
29K$10B+
Lamb Weston
3.5K$1B - $10B
Conagra Brands
8K$10B+
McCain Foods
12K$1B - $10B

Better Baked Foods/Schwans,Inc Tech Stack

Better Baked Foods/Schwans,Inc uses 8 technology products and services including WordPress, OneTrust, Microsoft 365, and more. Explore Better Baked Foods/Schwans,Inc's tech stack below.

WordPress
Content Management System
OneTrust
Cookie Compliance
Microsoft 365
Email
jQuery
Javascript Libraries
Priority Hints
Performance
Microsoft Azure
Platform As A Service
WP Engine
Platform As A Service
X-Content-Type-Options
Web & Portal Technology

Media & News

Schwan's acquires Better Baked.
Schwan’s Company has acquired Better Baked Foods and Drayton Foods from NE Foods.
Jul 25, 2017 | www.food-business-review.com

Better Baked Foods/Schwans,Inc's Email Address Formats

Better Baked Foods/Schwans,Inc uses at least 4 email formats:

Better Baked Foods/Schwans,Inc Email Formats	Example	Percentage
FirstL@betterbaked.com	JohnD@betterbaked.com	70%
FirstLast@betterbaked.com	JohnDoe@betterbaked.com	16%
LastF@betterbaked.com	DoeJ@betterbaked.com	8%
First@betterbaked.com	John@betterbaked.com	6%

Frequently Asked Questions

What is Better Baked Foods/Schwans,Inc's phone number?

You can contact Better Baked Foods/Schwans,Inc's main corporate office by phone at

+1-716-326-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Better Baked Foods/Schwans,Inc's official website and social media links?

Better Baked Foods/Schwans,Inc's official website is betterbaked.com and has social profiles on LinkedIn.

How much revenue does Better Baked Foods/Schwans,Inc generate?

As of August 2026, Better Baked Foods/Schwans,Inc's annual revenue is estimated to be $25M - $50M.

What is Better Baked Foods/Schwans,Inc's NAICS code?

Better Baked Foods/Schwans,Inc's NAICS code is 311 - Food Manufacturing.

How many employees does Better Baked Foods/Schwans,Inc have currently?

As of August 2026, Better Baked Foods/Schwans,Inc has approximately 87 employees across 4 continents, including North America, Africa and Asia. Key team members include Area Sales Manager: R. E., Group Leader: A. B. and Area Operations Manager: J. A. Explore Better Baked Foods/Schwans,Inc's employee directory with LeadIQ.

What industry does Better Baked Foods/Schwans,Inc belong to?

Better Baked Foods/Schwans,Inc operates in the Food and Beverage Manufacturing industry.

What technology does Better Baked Foods/Schwans,Inc use?

Better Baked Foods/Schwans,Inc's tech stack includes WordPress, OneTrust, Microsoft 365, jQuery, Priority Hints, Microsoft Azure, WP Engine and X-Content-Type-Options.

What is Better Baked Foods/Schwans,Inc's email format?

Better Baked Foods/Schwans,Inc's email format typically follows the pattern of FirstL@betterbaked.com. Find more Better Baked Foods/Schwans,Inc email formats with LeadIQ.

Better Baked Foods/Schwans,Inc

Q: What is Better Baked Foods/Schwans,Inc's NAICS code?

Better Baked Foods/Schwans,Inc's NAICS code is 311 (Food Manufacturing).

Food and Beverage ManufacturingUnited States51-200 Employees

Better Baked Foods/Schwans,Inc operates in the United States within the food and beverage manufacturing sector. The company is described as having a mid-sized workforce, indicating a scale between small operations and larger multinationals. In July 2017, Schwan’s Company acquired Better Baked Foods from NE Foods, bringing it under the Schwan’s corporate umbrella.

The available information does not specify founding details or the city of origin. This acquisition represents a notable development in the company’s history, situating it within a broader portfolio of food manufacturing assets.