Wholesale Growth Berry recently launched a wholesale division featuring branded Berry pieces that are already carried in specialty and department stores across the U.S. and Canada, indicating a channel expansion opportunity for sales teams to target retailers looking for branded jewelry assortments.

Private Label Track With 27 years of private label design experience for major names, Berry can position as a trusted OEM partner for retailers seeking exclusive designs, enabling BD teams to propose private label collaborations or limited editions.

Online Access The wholesale platform allows retailers to browse the full collection and place orders directly online, suggesting a low-friction sales motion that can be leveraged for quick sign-ups, onboarding campaigns, and digital outreach.

Design and Material Focus In-house NYC design team using semiprecious stones, sterling silver, and brass castings signals strong product storytelling and premium value; BD efforts can target customers seeking trend-driven, quality-forward assortments.

Scale and Partnerships Revenue range positions Berry between mid-market and upper-mid-market jewelry players, presenting opportunities to compete with mid-sized brands by offering mid-tier pricing, scalable partnerships, and diversified distribution across North America.