Turnkey field team Beauty Barrage provides an outsourced, scalable field team of over 400 beauty professionals servicing 4,000+ doors across the US and Canada, offering a cost-effective alternative to building an in-house team. This presents a sales opportunity for brands seeking rapid national or regional in-store execution without high labor costs.

Retail performance focus Their core value proposition centers on driving in-store sell-through through training, events, and merchandising, highlighting opportunities to partner with brands that need enhanced shelf presence, tester availability, and replenishment-driven inventory management.

Integrated services Beauty Barrage offers end-to-end support from training manuals and field education to impactful in-store events and inventory management, enabling a one-stop solution for brands preparing for launches, seasonal campaigns, or resets.

Industry experience Led by CEO Sonia Summers with two decades of experience in national beauty sales and growth programs, plus the addition of a senior VP of learning and development, the company has deep expertise to accelerate customer education and field execution for new or expanding brands.

Scale and reach With revenue in the broad $100M–$250M range and visibility in the US and Canada, Beauty Barrage can support large-format campaigns, cross-border promotions, and multi-market activations, presenting opportunities for brands pursuing wide distribution and consistent retail performance.