Insights

Audience reach Barks Publications operates a niche electrical trade audience through Electrical Apparatus magazine, a buyer’s guide, bench reference, and weekly newsletter, presenting multiple touchpoints for targeted advertising, sponsored content, and product placements aimed at electrical design and maintenance professionals.

Financial scale With reported revenue in the mid-range, the company shows potential for growth-focused partnerships, bundled marketing packages, and scalable sponsorships across print, digital, and email channels to expand advertiser ROI.

Digital stack Utilizing Google Cloud CDN, Webpack, Cart functionality, MailerLite and modern web practices suggests readiness for performance-focused premium ad placements, lead generation forms, and data-driven retargeting opportunities.

Small but agile A compact team indicates agility and faster decision cycles for bespoke sponsorships, custom content programs, and quick pilots of new ad formats or sponsored technical content without heavy operational drag.

Industry positioning Operates in a specialized electrical equipment design and maintenance niche with competitor benchmarks sized around mid-market publishers, signaling opportunities to differentiate with technical whitepapers, product briefs, and engineer-focused case studies.

Barks Publications, Inc. (Electrical Apparatus Magazine) Tech Stack

Barks Publications, Inc. (Electrical Apparatus Magazine) uses 8 technology products and services including Google Cloud CDN, Webpack, Cart Functionality, and more. Explore Barks Publications, Inc. (Electrical Apparatus Magazine)'s tech stack below.

Google Cloud CDN

Content Delivery Network

Webpack

Development

Cart Functionality

E-commerce

yepnope.js

Javascript Frameworks

MailerLite

Marketing Automation

Priority Hints

Performance

HSTS

Security

Apache

Web Servers

Barks Publications, Inc. (Electrical Apparatus Magazine) Email Formats	Example	Percentage
FLast@barks.com	JDoe@barks.com	89%
First@barks.com	John@barks.com	11%

Barks Publications, Inc. (Electrical Apparatus Magazine) Email Formats

Example

Percentage

FLast@barks.com

JDoe@barks.com

89%

First@barks.com

John@barks.com

11%

Frequently Asked Questions

Where is Barks Publications, Inc. (Electrical Apparatus Magazine)'s headquarters located?

Barks Publications, Inc. (Electrical Apparatus Magazine)'s main headquarters is located at 17 North State Street Suite 1650 Chicago, Illinois 60602 United States. The company has employees across 2 continents, including North AmericaEurope.

What is Barks Publications, Inc. (Electrical Apparatus Magazine)'s phone number?

You can contact Barks Publications, Inc. (Electrical Apparatus Magazine)'s main corporate office by phone at

+1-312-321-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Barks Publications, Inc. (Electrical Apparatus Magazine)'s official website and social media links?

Barks Publications, Inc. (Electrical Apparatus Magazine)'s official website is barks.com and has social profiles on LinkedIn.

What is Barks Publications, Inc. (Electrical Apparatus Magazine)'s SIC code NAICS code?

Barks Publications, Inc. (Electrical Apparatus Magazine)'s SIC code is 1711 - Plumbing, Heating and Air-Conditioning NAICS code is 51211 - Motion Picture and Video Production.

How many employees does Barks Publications, Inc. (Electrical Apparatus Magazine) have currently?

As of May 2026, Barks Publications, Inc. (Electrical Apparatus Magazine) has approximately 10 employees across 2 continents, including North AmericaEurope. Key team members include Editor And Marketing Manager: J. H.Communications Consultant: B. B.Assistant Editor: B. O.. Explore Barks Publications, Inc. (Electrical Apparatus Magazine)'s employee directory with LeadIQ.

What industry does Barks Publications, Inc. (Electrical Apparatus Magazine) belong to?

Barks Publications, Inc. (Electrical Apparatus Magazine) operates in the Media Production industry.

What technology does Barks Publications, Inc. (Electrical Apparatus Magazine) use?

Barks Publications, Inc. (Electrical Apparatus Magazine)'s tech stack includes Google Cloud CDNWebpackCart Functionalityyepnope.jsMailerLitePriority HintsHSTSApache.

What is Barks Publications, Inc. (Electrical Apparatus Magazine)'s email format?

Barks Publications, Inc. (Electrical Apparatus Magazine)'s email format typically follows the pattern of FLast@barks.com. Find more Barks Publications, Inc. (Electrical Apparatus Magazine) email formats with LeadIQ.

When was Barks Publications, Inc. (Electrical Apparatus Magazine) founded?

Barks Publications, Inc. (Electrical Apparatus Magazine) was founded in 1947.

Barks Publications, Inc. (Electrical Apparatus Magazine)

Q: What is Barks Publications, Inc. (Electrical Apparatus Magazine)'s NAICS code?

Barks Publications, Inc. (Electrical Apparatus Magazine)'s NAICS code is 51211 (Motion Picture and Video Production).

Media ProductionIllinois, United States2-10 Employees

Barks Publications, Inc., known for its Electrical Apparatus Magazine, operates in the media production industry from Chicago, Illinois. The company publishes a monthly magazine, an annual buyer’s guide, and a weekly e-newsletter, along with reference books designed for professionals who design, specify, use, operate, maintain, or repair electrical equipment and the electronic aftermarket. Its offerings aim to support engineers, designers, electricians, and related practitioners by delivering information and reference material that aids specification, operation, and maintenance tasks. With a small team, the business serves a niche audience within the electrical industry, leveraging its long-standing publication portfolio to provide industry-focused content and reference resources.

Insights

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