Community Banking Focus Capitalize on Park National Bank's emphasis on personalized, small-town values combined with the resources of a larger institution to propose targeted SMB banking solutions, local merchant services, and community-based financial programs that leverage their regional footprint in Cincinnati and Northern Kentucky.

SMB Financing Needs With a customer base spanning individuals, families, and businesses and offerings including loans, lines of credit, and cash management, target mid-market and small business clients for enhanced lending products, merchant services, and treasury management to deepen wallet share.

Digital Banking Expansion Leverage demand for online and mobile banking tools by offering modern digital solutions, fintech integrations, and security enhancements to improve customer experience, reduce friction for deposits and payments, and attract tech-savvy local businesses.

Wealth and Estate Services Cross-sell wealth management, trust, and estate settlement services to existing affluent individual clients and business owners, expanding revenue beyond core deposits into advisory and asset management opportunities.

Regional Growth Potential Highlight opportunities to scale with Park National Bank’s regional footprint by proposing regional marketing partnerships, non-profit sponsorships, and tailored cash management packages for local employers and associations in the Cincinnati and NKY corridors.