Industrial Reach BakerCorp operates a large rental fleet across North America and Europe serving over 15 industries, presenting cross-sell opportunities to existing customers in oil and gas, construction, environmental services, and municipal works with a broad range of equipment needs.

Fleet Depth With more than 20,000 units including steel and polyethylene tanks, pumps, filtration units, and shoring gear, there is potential to upsell bundled or long-term rental solutions for large-scale projects requiring multiple equipment types.

Parent-Branding As a United Rentals company, BakerCorp may leverage cross-brand capabilities, financing options, and nationwide service coverage to win larger, multi-site contracts and provide standardized service levels.

Compliant Partnerships Historically engaged in remediations and environmental permits, BakerCorp’s expertise in remediation planning and compliance partnerships creates footholds for recurring projects in environmental cleanup, water treatment, and regulatory-driven infrastructure work.

Tech-Enabled Adoption of cloud and analytics-based tools (AWS, New Relic, Drupal, Hotjar) signals opportunities to position advanced fleet management, location tracking, and performance analytics services as value-adds for customers seeking efficiency and compliance reporting.