Niche audience Target a bold, fashion-forward female audience with a penchant for edgy, statement jewelry and empowerment messaging. Position outreach around fearless self-expression and confidence boosting to align with the brand voice.

Small team Enterprise outreach should consider a lean operation; focus on scalable wholesale partnerships or dropship arrangements that leverage existing design credibility without requiring large account management resources.

Sale channels Explore collaborations on boutique platforms and brand-curated bundles. Leverage past distribution on NastyGal and expand to like-minded e‑commerce retailers that cater to bold, independent women.

Pricing & scale With revenue under one million, propose starter wholesale terms or limited-time collections to test demand with retailers, while offering exclusive designs to entice retailer onboarding.

Education & fit Promote size guides and fit content as a value-add for retailers. Offer co-branded sizing resources to reduce returns and improve conversion for partners carrying the line.