Insights

Strategic Partnerships Backbone has recent partnership activity with Best Day Brewing and Tyrolia, indicating a willingness to collaborate with lifestyle brands and established manufacturers. This suggests opportunities to cross-sell marketing services to outdoor brands seeking integrated campaigns and co-branded initiatives.

Active Lifestyle Focus With a strong emphasis on outdoor and active lifestyle brands and a workforce aligned to those passions, there is potential to upsell premium, experience-led marketing programs such as influencer campaigns, experiential events, and sponsored content that resonates with outdoor enthusiasts.

Digital Transformation Launch of an answer engine optimization service signals a pivot to advanced search and content question-answering strategies. This creates cross-sell opportunities for SEO/SEM, content marketing, and analytics to improve decision-theater visibility for brands in competitive outdoor categories.

Analytics and Tech Existing tech stack including DBT, Sprinklr, Rival IQ, and Amazon DSP indicates mature data-driven marketing capabilities. This positions Backbone to offer enterprise-grade analytics, performance marketing optimization, and social listening services to larger outdoor brands aiming for measurable ROI.

Market Validation Revenue range of 100M-250M and a multi-office footprint in Denver and Carbondale suggest scale and regional reach. Target expansion could focus on larger outdoor brands or retailers needing integrated campaigns across PR, paid media, and retail marketing, leveraging Backbone’s broad service suite.

Similar companies to Backbone Media

Backbone Media Tech Stack

Backbone Media uses 8 technology products and services including Amazon DSP, ShareASale, html5media, and more. Explore Backbone Media's tech stack below.

Amazon DSP
Advertising
ShareASale
Affiliate Advertising Networks
html5media
Audio, Video, Graphics
DBT
Continuous Integration
Sprinklr
Customer Experience Management
Backbone.js
Javascript Frameworks
Rival IQ
Marketing Data Providers
Pinterest
Visual And User Generated Content Marketing

Media & News

Backbone Media's Email Address Formats

Backbone Media uses at least 3 format(s):

Backbone Media Email Formats	Example	Percentage
First.Last@backbone.media	John.Doe@backbone.media	97%
Last@backbone.media	Doe@backbone.media	2%
First.Middle@backbone.media	John.Michael@backbone.media	1%
First.Last@backbonemedia.net	John.Doe@backbonemedia.net	79%
First@backbonemedia.net	John@backbonemedia.net	12%
FirstLast@backbonemedia.net	JohnDoe@backbonemedia.net	6%
First-Last@backbonemedia.net	John-Doe@backbonemedia.net	3%

Frequently Asked Questions

What is Backbone Media's phone number?

You can contact Backbone Media's main corporate office by phone at

+1-970-963-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Backbone Media's official website and social media links?

Backbone Media's official website is www.backbone.media and has social profiles on LinkedIn.

How much revenue does Backbone Media generate?

As of July 2026, Backbone Media's annual revenue is estimated to be $100M - $250M.

What is Backbone Media's NAICS code?

Backbone Media's NAICS code is 5418 - Advertising, Public Relations, and Related Services.

How many employees does Backbone Media have currently?

As of July 2026, Backbone Media has approximately 107 employees across 2 continents, including North AmericaAsia. Key team members include Chief Executive Officer: A. C.Chief Executive Officer: A. C.Owner: T. A.. Explore Backbone Media's employee directory with LeadIQ.

What industry does Backbone Media belong to?

Backbone Media operates in the Marketing Services industry.

What technology does Backbone Media use?

Backbone Media's tech stack includes Amazon DSPShareASalehtml5mediaDBTSprinklrBackbone.jsRival IQPinterest.

What is Backbone Media's email format?

Backbone Media's email format typically follows the pattern of First.Last@backbone.media. Find more Backbone Media email formats with LeadIQ.

When was Backbone Media founded?

Backbone Media was founded in 1997.

Backbone Media

Q: What is Backbone Media's official website and social media links?

Backbone Media's official website is www.backbone.media. Backbone Media has social profiles on LinkedIn.

Q: How many employees does Backbone Media have currently?

Backbone Media has approximately 107 employees.

Q: What technology does Backbone Media use?

Backbone Media's tech stack includes CSS, Adobe, HSTS, Adobe Fonts, Slick.

Q: What is Backbone Media's NAICS code?

Backbone Media's NAICS code is 5418 (Advertising, Public Relations, and Related Services).

Marketing ServicesColorado, United States51-200 Employees

Backbone Media is an integrated marketing agency serving brands in the outdoor and active lifestyle space. It offers a broad range of services, including public relations, paid media, strategy, social media, influencer marketing, search marketing, analytics, affiliate marketing and retail marketing. The team leverages its members’ outdoor passions to inform and align campaigns, delivering cohesive messaging across channels for its clients.

Based in Colorado, Backbone operates offices in Denver and Carbondale and has a team of more than 100 professionals. In February 2026, the company expanded its offerings with the launch of an answer engine optimization service.