Insights

Sustainability Leadership Back Market's strong emphasis on environmental sustainability and its certified B-Corp status present an excellent opportunity to target eco-conscious consumers and organizations seeking sustainable tech solutions, positioning your offerings to align with their values.

Rapid Market Growth With over 10 million customers globally and nearly one billion euros raised, Back Market demonstrates a robust growth trajectory, indicating potential for expansive partnership opportunities and increased demand for complementary services tailored to refurbished electronics.

Strategic Collaborations Recent partnerships with iFixit and various e-waste initiatives highlight Back Market’s openness to collaborations, suggesting opportunities to introduce innovative repair, recycling, or accessory products that enhance their refurbishment ecosystem.

Customer Engagement Their recent marketing campaigns like 'Downgrade Now' and tech trend insights showcase a focus on engaging tech-savvy and environmentally aware consumers, providing avenues to offer targeted marketing solutions or data-driven promotional services.

Technology-Driven Expansion Back Market’s use of advanced tech stacks and launch of new features, combined with their recent immersive events, signal ongoing digital innovation, creating openings for technology providers or platform enhancement collaborations to support their user experience and operational scalability.

Back Market Tech Stack

Back Market uses 8 technology products and services including Google BigQuery, Firebase, Cart Functionality, and more. Explore Back Market's tech stack below.

  • Google BigQuery
    Data Warehousing
  • Firebase
    Database
  • Cart Functionality
    E-commerce
  • Gmail
    Email
  • Mautic
    Marketing Automation
  • Windows 10
    Operating Systems
  • Google Tag Manager
    Tag Management
  • UIKit
    UI Frameworks

Media & News

Back Market's Email Address Formats

Back Market uses at least 1 format(s):
Back Market Email FormatsExamplePercentage
First.Last@backmarket.comJohn.Doe@backmarket.com
93%
Last@backmarket.comDoe@backmarket.com
5%
First.Middle@backmarket.comJohn.Michael@backmarket.com
1%
First@backmarket.comJohn@backmarket.com
1%

Frequently Asked Questions

What is Back Market's official website and social media links?

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Back Market's official website is backmarket.com and has social profiles on LinkedInCrunchbase.

What is Back Market's NAICS code?

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Back Market's NAICS code is 425 - Wholesale Electronic Markets and Agents and Brokers.

How many employees does Back Market have currently?

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As of December 2025, Back Market has approximately 957 employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Chief Marketing Officer: J. H.Chief People Officer: A. C.Chief Product Officer: A. D.. Explore Back Market's employee directory with LeadIQ.

What industry does Back Market belong to?

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Back Market operates in the Internet Marketplace Platforms industry.

What technology does Back Market use?

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Back Market's tech stack includes Google BigQueryFirebaseCart FunctionalityGmailMauticWindows 10Google Tag ManagerUIKit.

What is Back Market's email format?

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Back Market's email format typically follows the pattern of First.Last@backmarket.com. Find more Back Market email formats with LeadIQ.

When was Back Market founded?

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Back Market was founded in 2014.

Back Market

Internet Marketplace PlatformsÎle-de-france, France501-1000 Employees

Founded in 2014 by Thibaud Hug de Larauze, Quentin Le Brouster, and Vianney Vaute, Back Market is a global marketplace for premium refurbished electronics. We’re here to help make refurbished tech trustworthy, reliable, and affordable. 

As a certified B-Corp, Back Market’s mission is to do more with what we already have. Because, well, what we already have is pretty great. That’s why all the tech you find on Back Market is better than new — because not only is it in perfect working condition, independent scientific research shows that refurbished electronics have a significantly smaller footprint on the environment than brand new. Every time someone chooses refurbished tech, we avoid additional environmental impact on the planet.

Of course, it’s not just about the tech sold by sellers on our marketplace, it’s also about how we run our business — we hold ourselves to high standards when it comes to our own sustainability practices, too. We work across the refurbishment industry to develop new technologies, support environmental initiatives related to electronic waste (e-waste), and work with local governments across the globe to pass legislation that supports sustainability and the Right to Repair in the tech industry. 


We know we’re not alone in our vision for a world where tech respects the planet. With 884M€ raised to date and over 10 million customers around the world, we’re well on our way to the joyful revolution of Tech Reborn. 

Are you ready to join us? 

— 

Learn about the environmental impact of refurbished tech: https://www.backmarket.com/en-us/c/news/impact-of-refurbished-on-environment

Section iconCompany Overview

NAICS Code
425 - Wholesale Electronic Markets and Agents and Brokers
Founded
2014
Employees
501-1000

Section iconFunding & Financials

  • $1B$10B

    Back Market's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Back Market's revenue is estimated to be in the range of $1B$10B

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