Channel Focus Awesome Cloud Services targets channel partners across the United States with white-label cloud offerings, including cloud infrastructure, business continuity, and software licensing. This reseller-oriented model creates a ready-made sales channel for MSPs and VARs seeking branded cloud services, presenting opportunities for co-branding, joint marketing, and incentive programs.

Partner Enablement Historic portal launch indicates a focus on partner enablement and streamlined provisioning. There is potential to expand the Online Portal with API access, automated onboarding, and self-serve quote/configuration to accelerate partner sales cycles.

Security First Security tooling in stack (Imperva Incapsula, reCAPTCHA) suggests a security-forward value proposition. You can pitch security add-ons and DR/BC features to channel partners as differentiators, especially to customers worried about cloud resilience.

Licensing and Continuity Licensing and Continuity as bundled offerings enable cross-sell with cloud infrastructure; advocate partnerships with software vendors and managed service providers needing license management and disaster recovery coverage.

MSP Growth Small team, US-wide channel network points to scalable partnership model; focus BD on expanding MSP/VAR partnerships, white-label reseller programs, and co-sell arrangements to accelerate growth.