Mid-market Growth Target AutoNation Buick GMC West as a regional mid-market account with a $10M–$25M revenue footprint. Offer scalable advertising technology and managed services to optimize multi-channel campaigns across search, social, and programmatic channels to drive showroom and online sales.

SaaS Ad Stack Leverage their current tech stack including Amazon Advertising, Google Ads, Microsoft Advertising, The Trade Desk, and Tealium to propose integrated campaign orchestration, data activation, and attribution enhancements that unify ad spend and improve ROAS.

Data-Driven Marketing Highlight opportunities to deepen analytics with Piwik PRO Core and Hotjar for richer customer insights, heatmaps, and conversion funnels, enabling precise audience segmentation and website optimization for higher lead quality.

Efficiency & Scale Position solutions that reduce manual campaign management and accelerate time-to-value, appealing to a small but growth-oriented team (11–50 employees) seeking automation, dashboards, and proactive optimization recommendations.

Competitive Positioning Frame value against larger peers in the U.S. auto retail space by offering flexible, cost-efficient performance marketing services tailored to a Gold/Cemprmet region presence, highlighting measurable impact on showroom visits and vehicle sales.